The Topman 2011 FW Line Boasts Corduro & British Style
Jaime Neely — July 13, 2011 — Fashion
References: carolinesmode & hypebeast
The new Topman 2011 Fall/Winter collection for men brings forth a series of classically British fashions. The collection emanates signature British ensembles, boasting fabrics and materials including cashmere, tweed, herringbone, corduroy and cable knit.
While the clothing showcased in the Topman 2011 Fall/Winter collection is certainly interesting and appealing, a noted feature of the line is the way in which it is presented. The photography in the Topman 2011 Fall/Winter collection contains some regularly shot photos as well some shot in outlandish ways with different hued flowers and plants in the background and forefront.
Implications - Businesses that can transform an everyday or commonly used product into something beautiful, entertaining or captivating are likely to leave a memorable impression in the minds of consumers. Consumers will likely invest in a product or item that stands out amongst the rest.
While the clothing showcased in the Topman 2011 Fall/Winter collection is certainly interesting and appealing, a noted feature of the line is the way in which it is presented. The photography in the Topman 2011 Fall/Winter collection contains some regularly shot photos as well some shot in outlandish ways with different hued flowers and plants in the background and forefront.
Implications - Businesses that can transform an everyday or commonly used product into something beautiful, entertaining or captivating are likely to leave a memorable impression in the minds of consumers. Consumers will likely invest in a product or item that stands out amongst the rest.
Trend Themes
1. Outlandish Photography - The use of outlandish photography can make a product stand out and be captivating to consumers.
2. Futuristic Floral Fashion - Incorporating futuristic floral designs into fashion could be an innovative way to create unique and memorable clothing lines.
3. British-inspired Fashion - British-inspired fashion lines may offer a chance to make traditional and sophisticated clothing more appealing to consumers.
Industry Implications
1. Fashion - Innovative photography and unique design elements can be applied to clothing lines, providing opportunities for disruptive innovation.
2. Photography - Outlandish and creatively composed photography can help products from many industries stand out in the market.
3. Retail - Retail businesses can benefit from creatively incorporating design elements into the presentation of their products and the shopping experience.
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