The 'Bling!' Solid Toothpaste Tabs Provide a Natural Mouth Cleansing
Offering a natural alternative to toothpaste is this Lush 'Bling!' tooth tablets that are designed to maintain oral health using herbal ingredients. The tabs include edible gold dust that adds an element of sophistication and glamour to the brushing regime.
The tooth tabs come in solid form that becomes a paste when it comes in contact with saliva. The tablets are crushed between teeth to create the paste and then brushed throughout. The formula contains frankincense and orange oil to naturally cleanse the teeth and gums, while citrus notes provide fresh breath without the use of chemicals. The edible gold gives the brushing regime that much more glamour.
The tabs solid format is ideal for taking on-the-go and using in outdoor settings such as camping when access to fresh water isn't available.
The tooth tabs come in solid form that becomes a paste when it comes in contact with saliva. The tablets are crushed between teeth to create the paste and then brushed throughout. The formula contains frankincense and orange oil to naturally cleanse the teeth and gums, while citrus notes provide fresh breath without the use of chemicals. The edible gold gives the brushing regime that much more glamour.
The tabs solid format is ideal for taking on-the-go and using in outdoor settings such as camping when access to fresh water isn't available.
Trend Themes
1. Natural Toothpaste Alternatives - The rising demand for natural toothpaste alternatives presents opportunities to develop more innovative and eco-friendly products.
2. Herbal Oral Care - The use of herbal ingredients in oral care products has become a growing trend, with opportunities to develop new and unique formulations.
3. Edible Luxury - The incorporation of edible gold in personal care products presents a luxury marketing opportunity for premium, high-end brands.
Industry Implications
1. Personal Care - The personal care industry has a chance to innovate in the natural and herbal toothpaste space, with a focus on sustainable packaging materials.
2. Luxury Brands - High-end beauty and luxury brands can leverage the trend of edible gold and incorporate it into their product lines to appeal to consumers with a taste for luxury goods.
3. Outdoor Recreation - Companies in the outdoor recreation industry can offer natural, solid toothpaste alternatives for consumers looking to maintain oral hygiene while on-the-go or in remote settings.
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