TKEES Sandals are Like Makeup for the Feet
John Ibbitson — June 20, 2014 — Fashion
Inspired by her love of walking barefoot in mind, designer Carly Burnett of TKEES footwear wanted to make a thong sandal that was comfortable enough to mimic this feeling, while taking an “easy, breezy, beautiful” approach to the label’s makeup-inspired design.
Soft hues, shimmering metallics, ombre blends and sophisticated neutrals create the perfect, summertime palette of pedicure-flattering slip-ons that are chic enough to wear in the evening, and effortlessly fitting for pretty, daytime looks. Because the brand was inspired by a passion for makeup color trends, TKEES styles are separated into lines named after every woman’s favorite beauty products.
Casually elegant, TKEES complement all of your Insta-worthy beauty routines with timeless style, primp pallets, and laidback luxury, giving you a new beauty toolkit to highlight any of your makeup moods.
Soft hues, shimmering metallics, ombre blends and sophisticated neutrals create the perfect, summertime palette of pedicure-flattering slip-ons that are chic enough to wear in the evening, and effortlessly fitting for pretty, daytime looks. Because the brand was inspired by a passion for makeup color trends, TKEES styles are separated into lines named after every woman’s favorite beauty products.
Casually elegant, TKEES complement all of your Insta-worthy beauty routines with timeless style, primp pallets, and laidback luxury, giving you a new beauty toolkit to highlight any of your makeup moods.
Trend Themes
1. Makeup-inspired Footwear - The trend of creating footwear inspired by the colors and designs of makeup offers disruptive innovation opportunities in the fashion and beauty industries.
2. Comfortable Thong Sandals - The trend of designing thong sandals that mimic the comfortable feeling of walking barefoot presents disruptive innovation opportunities in the footwear industry.
3. Pedicure-flattering Slip-ons - The trend of designing slip-on shoes in soft hues and metallics that are flattering to pedicures presents disruptive innovation opportunities in the fashion and beauty industries.
Industry Implications
1. Fashion - The fashion industry can explore disruptive innovation opportunities by incorporating makeup-inspired colors and designs into footwear.
2. Beauty - The beauty industry can partner with footwear brands to create collaborative products that combine makeup trends with comfortable and stylish thong sandals.
3. Footwear - The footwear industry can embrace the trend of creating pedicure-flattering slip-ons in order to offer a new, fashion-forward option to consumers.
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