The New Mags Flagship is Informed by Classic Libraries
Elena Rahman — October 19, 2021 — Art & Design
Norm Architects designed the New Mags flagship bookstore in Copenhagen. The shop is informed by classic library designs and features stone plinths and pivoting wooden walls. The Danish studio looked at classic library features, such as the extensive wooden shelving and long study tables equipped with library lamps to inspire New Mags' new location.
Located in a newbuild in the inner city of Copenhagen, the bookstore boasts 100 square meters. The architects transformed it into an easily manageable space to function as an office for the brand's marketing department and an inviting bookstore for customers. A cast-concrete floor was made to match the building's exterior facade to create a sense of cohesion for all visitors as they enter and exit the store.
Image Credit: New Mags
Located in a newbuild in the inner city of Copenhagen, the bookstore boasts 100 square meters. The architects transformed it into an easily manageable space to function as an office for the brand's marketing department and an inviting bookstore for customers. A cast-concrete floor was made to match the building's exterior facade to create a sense of cohesion for all visitors as they enter and exit the store.
Image Credit: New Mags
Trend Themes
1. Library-inspired Interiors - Designers will continue to draw inspiration from classic library features, such as wooden shelving and long study tables equipped with library lamps, to create inviting retail spaces.
2. Multi-functional Spaces - Businesses will continue to experiment with creating multi-functional spaces that can serve as both a functional office space and an inviting retail space.
3. Integrating Brand Identity - Businesses will recognize the importance of integrating their brand identity into the design of their physical retail spaces, creating a cohesive experience for visitors.
Industry Implications
1. Bookstore Retail - Bookstores, both large chains and independent retailers, can explore the use of classic library features and the creation of multi-functional spaces to create a unique and inviting shopping experience for customers.
2. Marketing and Advertising Agencies - Marketing and advertising agencies can draw inspiration from the integration of brand identity into the design of physical retail spaces to create memorable and impactful branded experiences for their clients.
3. Office Interior Design - Designers and architects can explore the concept of creating multi-functional office and retail spaces with cohesive design elements for businesses looking to create an inviting and functional workspace for employees and customers.
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