The Morro from Jory Brigham is Retro and Green
Michael Hines — December 28, 2011 — Art & Design
References: behance.net & industrialdesignserved
The Morro is an awesome cabinet from designer Jory Brigham. The design has a retro look, is made from sustainable materials and comes with its own banzai tree.
The Morro is made using sustainable plywood with other options available for the door itself. The walnut organic and ariata pine fluted doors are nice, but my vote goes to the lacquered orange fluted door thanks to the retro look it lends. The customizable doors are greatl, but the real draw of the Morro is its built-in banzai tree. Banzai trees are not commonly (if ever) integrated into furniture. Brigham has manged to make cramming a tiny tree into a cabinet look amazing. The Morro is one of nine designs that make up Brigham's California volcano-inspired 'Sisters Collection.'
The Morro is made using sustainable plywood with other options available for the door itself. The walnut organic and ariata pine fluted doors are nice, but my vote goes to the lacquered orange fluted door thanks to the retro look it lends. The customizable doors are greatl, but the real draw of the Morro is its built-in banzai tree. Banzai trees are not commonly (if ever) integrated into furniture. Brigham has manged to make cramming a tiny tree into a cabinet look amazing. The Morro is one of nine designs that make up Brigham's California volcano-inspired 'Sisters Collection.'
Trend Themes
1. Sustainable Materials - Opportunity for businesses to innovate by using sustainable materials in furniture design.
2. Integration of Nature - Opportunity to disrupt the furniture industry by integrating natural elements like trees into design.
3. Retro Aesthetic - Opportunity to create retro-inspired furniture that caters to nostalgic consumers.
Industry Implications
1. Furniture Design - Opportunity for furniture designers to explore sustainable materials and nature integration in their creations.
2. Home Decor - Opportunity for home decor companies to capitalize on the demand for retro-inspired furniture with natural elements.
3. Interior Design - Opportunity for interior designers to incorporate sustainable and nature-inspired furniture into their projects.
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