The Legacy Watch from Audemars Piguet is Inspired by Arnold Schwarzenegger
Francis Tiangson — January 21, 2011 — Fashion
References: audemarspiguet & ablogtoread
Joining the ranks of the T3 and 'End of Days' watches, the Legacy Watch isn't the first Governator-inspired timepiece from Audemars Piguet. The watch's full name is actually the Audemars Piguet Royal Oak Offshore Arnold Schwarzenegger The Legacy -- a very bold and distinct name.
The Legacy Watch has a very modern look, focusing more on strong lines and features rather than wild, flashy gems and decal. Constructed out of ceramic, titanium and gold, this bold timepiece has a cool sophistication that fits Schwarzenegger's character.
The Legacy Watch has a very modern look, focusing more on strong lines and features rather than wild, flashy gems and decal. Constructed out of ceramic, titanium and gold, this bold timepiece has a cool sophistication that fits Schwarzenegger's character.
Trend Themes
1. Celebrity-inspired Watches - Opportunities for luxury watch brands to create and market timepieces inspired by famous personalities.
2. Modern Minimalism Watch Design - Tendency for luxury watch brands to move away from flashy and busy designs to embrace modern minimalist style.
3. High-end Material Construction - Growing importance of using high-end materials such as ceramic, titanium and gold to create bold and striking watch designs.
Industry Implications
1. Luxury Watches - Able to capitalize on the trend for celebrity-inspired and modern minimalist watch designs, introducing limited edition timepieces.
2. Materials and Manufacturing - Advancements in high-end material construction and manufacturing methods to facilitate the production of bold and striking watch designs.
3. Celebrities Endorsed Products - Opportunities for watch brands to leverage famous personalities, collaborating on designs and marketing campaigns for endorsement and promotional purposes.
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