The James Brand Rowan Multitool is Simple and Stylish
Michael Hemsworth — June 1, 2023 — Art & Design
References: thejamesbrand & blessthisstuff
The James Brand Rowan Multitool is a simple yet handy accessory for discerning everyday carry (EDC) aficionados to add into their collection. The accessory features a straightforward design that includes a one-piece 420 stainless steel construction to make it truly the simplest multitool the brand has ever created. The device functions as a keychain, but also features a ruler and bottle opener help a person perform a variety of small everyday tasks at leisure.
The James Brand Rowan Multitool has a simple hook design that's meant to attach easily onto pant belt loops and features no moving parts to ensure it can withstand the test of time. Priced at $29, the keychain is available now from the brand.
The James Brand Rowan Multitool has a simple hook design that's meant to attach easily onto pant belt loops and features no moving parts to ensure it can withstand the test of time. Priced at $29, the keychain is available now from the brand.
Trend Themes
1. Posh-pared Down Pocket Tools - A rising trend in the EDC market is for minimalist designed pocket tools that are both stylish and useful to urban consumers.
2. One-piece Stainless Steel Design - The use of one-piece stainless steel construction in multitool design is growing as users seek durability and simplicity in their EDC accessories.
3. Hybrid Keychains - The James Brand Rowan Multitool showcases a trend of combining everyday carry keychains with additional utility functions such as rulers and bottle openers.
Industry Implications
1. Everyday Carry (EDC) Market - The Posh-Pared Down Pocket Tool trend caters to the EDC market that seeks high-quality, versatile but discreet tools for daily use.
2. Multitool Manufacturing - The trend of one-piece stainless steel construction in multitool design creates an opportunity for manufacturers to produce durable and simple tools that meet the needs of discerning consumers.
3. Accessories and Keychains Industry - The trend of hybrid keychains showcases an opportunity for growth in the accessories and keychains industry as consumers demand everyday items that combine style and practicality.
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