Marani's 'The Hyena and Other Men' Line Urbanizes Traditional Garb
Meghan Young — November 2, 2009 — Fashion
References: stylebubble
Never would I have thought that grandma tassels could look tribal, that is until I encounter Marani’s ‘The Hyena and Other Men’ collection. As I read more of Style Bubble’s posting, I discovered that Alberto Marani actually derived the line from the traditional skirt hyena tamers wore. You learn something new every day.
Inspired by Pieter Hugo’s Nigerian photography, ‘The Hyena and Other Men’ collection maintains an ethnic appeal while introducing it into an urban setting. Some may find these skirts slightly too over-the-top, but this line is definitely unlike anything I’ve seen so far, considering that there has been a few tribal fashions covered at Trend Hunter recently.
Inspired by Pieter Hugo’s Nigerian photography, ‘The Hyena and Other Men’ collection maintains an ethnic appeal while introducing it into an urban setting. Some may find these skirts slightly too over-the-top, but this line is definitely unlike anything I’ve seen so far, considering that there has been a few tribal fashions covered at Trend Hunter recently.
Trend Themes
1. Urbanized Tribal Fashion - Disruptive innovation opportunity: Explore how traditional ethnic fashion can be adapted and urbanized for a modern audience.
2. Grandma Tassels Trend - Disruptive innovation opportunity: Reimagine traditional tassel designs and incorporate them into contemporary fashion styles.
3. Ethnic-inspired Urban Fashion - Disruptive innovation opportunity: Combine elements of ethnic fashion with urban aesthetics to create unique and culturally diverse fashion collections.
Industry Implications
1. Fashion Industry - Disruptive innovation opportunity: Integrate traditional ethnic elements into mainstream fashion brands and collections.
2. Textile Industry - Disruptive innovation opportunity: Develop new fabrics and materials that can capture the spirit of traditional tribal fashion while maintaining a modern appeal.
3. Photography Industry - Disruptive innovation opportunity: Collaborate with fashion brands to create visually captivating campaigns that highlight traditional ethnic influences.
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