The Gundamn Robot Stands 59 Feet Tall in Tokyo (UPDATE)
Tisah Tucknott — June 15, 2009 — Tech
References: likecool
Last year we brought you Japan's plans and pricing for building a life-sized Gundam Robot, and now it has actually been created.
The enormous Gundamn Robot resembles the robots from “Transformers†and stands 59 feet tall in the heart of Tokyo.
Open to the public in July, this giant Gundamn Robot will certainly be the centre of attraction for many travelers this summer.
Implications - Designers are incorporating much more pop culture elements into their work because they recognize that the familiarity and branding established by television characters has a powerful and empathetic effect on consumers. As such, corporations looking to evoke specific pathos out of their consumers can benefit from collaborating with corporations who own particular pop culture icons associated with specific emotions.
The enormous Gundamn Robot resembles the robots from “Transformers†and stands 59 feet tall in the heart of Tokyo.
Open to the public in July, this giant Gundamn Robot will certainly be the centre of attraction for many travelers this summer.
Implications - Designers are incorporating much more pop culture elements into their work because they recognize that the familiarity and branding established by television characters has a powerful and empathetic effect on consumers. As such, corporations looking to evoke specific pathos out of their consumers can benefit from collaborating with corporations who own particular pop culture icons associated with specific emotions.
Trend Themes
1. Pop Culture-inspired Design - Designers are incorporating more pop culture elements into their work to create powerful and empathetic connections with consumers.
2. Gigantic Animatronic Figures - Creating life-sized, animatronic figures can capture the attention and create a buzz around a product or brand.
3. Interactive Advertising - Incorporating interactive and engaging experiences can help companies stand out and make a lasting impression on consumers.
Industry Implications
1. Entertainment - Creating life-size or giant animatronic figures can be used as an attraction or marketing tool at theme parks and other entertainment venues.
2. Advertising and Marketing - Using pop culture references and interactive experiences can help companies create memorable and effective advertising campaigns.
3. Tech and Robotics - Developing and building large, animatronic figures can be an innovative opportunity for tech and robotics companies.
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