The Commuter Down Throw is Easy to Transport & Responsibly Sourced
Grace Mahas — July 10, 2019 — Business
References: kajaofficial & kickstarter
The Commuter Down Throw was launched by entrepreneur Linda Kang as an ultra-compact and travel-friendly comforter with European white goose down. The blanket is easily foldable and lightweight while ensuring warmth so you can take it on car trips, camping, and even a plane.
Down is one of the top insulators and maintains your body's natural microclimate. The commuter's materials are responsibly sourced with a Responsible Down Standard certification that ensures the best practices for animal welfare are in place. The down fill is Super high grade 800 fill power and 90% down clusters with only 10% fine feathers. The fabric of the comforter is made for durability and comfort with anti-static and antimicrobial properties.
The commuter is the perfect gift for college students, frequent travelers or anyone looking for a warm compact comforter.
Down is one of the top insulators and maintains your body's natural microclimate. The commuter's materials are responsibly sourced with a Responsible Down Standard certification that ensures the best practices for animal welfare are in place. The down fill is Super high grade 800 fill power and 90% down clusters with only 10% fine feathers. The fabric of the comforter is made for durability and comfort with anti-static and antimicrobial properties.
The commuter is the perfect gift for college students, frequent travelers or anyone looking for a warm compact comforter.
Trend Themes
1. Travel-friendly Comforters - Innovative designs and lightweight materials make travel-friendly comforters a disruptive trend in the bedding industry.
2. Responsibly Sourced Down - The rise of responsibly sourced down sets a new standard in the bedding industry, providing an opportunity for brands to focus on sustainability and ethical practices.
3. Ultra-compact Bedding - The demand for ultra-compact bedding solutions opens up opportunities for companies to create innovative and space-saving products for travel and small living spaces.
Industry Implications
1. Bedding - The bedding industry can explore disruptive innovations by incorporating lightweight and travel-friendly designs in their product offerings.
2. Sustainable Fashion - The sustainable fashion industry can adapt responsible down sourcing practices to create eco-friendly and ethically produced garments and accessories.
3. Travel Retail - Travel retail can tap into the trend of ultra-compact bedding to provide customers with convenient and portable comfort solutions on the go.
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