The 'Artifact Bag' Redefines Paper-Packed Lunches
Matt Ho — December 29, 2010 — Art & Design
References: shop.artifactbags & gizmodo
The 'Artifact Bag' is something similar to the brown lunch bags your mom used to pack, but reusable and much more stylish.
The 'Artifact Bag' is a lunch bag modeled after the paper brown lunch bags from grade school. This luxurious bag is made out of Horween leather straps, copper rivets, and durable waxed canvas -- a highly water repellent material that will keep your food safe from the rain. Although the 'Artifact Bag' will set you back $45, it's a nice investment in something that is stylish, reusable, and durable.
The 'Artifact Bag' is a lunch bag modeled after the paper brown lunch bags from grade school. This luxurious bag is made out of Horween leather straps, copper rivets, and durable waxed canvas -- a highly water repellent material that will keep your food safe from the rain. Although the 'Artifact Bag' will set you back $45, it's a nice investment in something that is stylish, reusable, and durable.
Trend Themes
1. Reusable Luxury Lunch Bags - The 'Artifact Bag' demonstrates the trend of creating stylish and durable lunch bags that are eco-friendly and reusable.
2. High-end Materials for Lunch Accessories - The use of Horween leather straps, copper rivets, and waxed canvas in the 'Artifact Bag' showcases the trend of incorporating luxurious materials into lunch accessories.
3. Upscaling Traditional Lunch Packaging - The 'Artifact Bag' redefines the traditional brown paper lunch bag by offering a more sophisticated and upscale alternative.
Industry Implications
1. Luxury Lunch Accessories - The 'Artifact Bag' presents an opportunity for companies to develop high-end lunch accessories that appeal to consumers looking for both style and functionality.
2. Eco-friendly Lunch Solutions - The trend of reusable lunch bags, as demonstrated by the 'Artifact Bag', presents opportunities for companies to innovate and create sustainable lunch solutions.
3. Fashion and Lifestyle Accessories - The incorporation of luxurious materials in lunch accessories, like the 'Artifact Bag', suggests possibilities for brands to expand into the fashion and lifestyle market with unique and stylish products.
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