This Latvian Car Fleet Established a Safer Taxi Child Seat Initiative
Alyson Wyers — July 10, 2014 — Autos
References: baltictaxi & springwise
In a continuing effort to provide a more accessible fleet for customers, this cab company is instituting a taxi child seat service for passengers travelling with small kids. The BalticTaxi Safe Baby initiative allows them to offer a safer and more comfortable car ride for youngsters.
Six selected vehicles have car seats permanently installed in them for youth up to 11 years old. While many there are other taxi child seat options with other cab companies, the permanent installation sets BalticTaxi apart. The Baby Safe taxis will be operated by drivers well versed in how to adjust the safety seats according to weight, height and age of the child in question. There is no extra charge for the Baby Safe cabs, which can be identified by the stickers on their exterior.
Six selected vehicles have car seats permanently installed in them for youth up to 11 years old. While many there are other taxi child seat options with other cab companies, the permanent installation sets BalticTaxi apart. The Baby Safe taxis will be operated by drivers well versed in how to adjust the safety seats according to weight, height and age of the child in question. There is no extra charge for the Baby Safe cabs, which can be identified by the stickers on their exterior.
Trend Themes
1. Permanent Cab Car Seats - The trend of permanently installed cab car seats for children creates opportunities for car seat manufacturers to partner with taxi companies and offer personalized branding and added safety features.
2. Safer Taxi Child Seat Initiative - The success of the BalticTaxi Safe Baby Initiative could inspire other taxi companies to implement similar services, leading to a larger demand for custom car seat designs for the taxi industry.
3. Improved Child Passenger Safety - The implementation of child seats in taxis indicates an increased awareness of the importance of child passenger safety in the transportation industry, creating opportunities for companies to innovate new safety features for children in cars and taxis.
Industry Implications
1. Taxi and Rideshare Industry - The implementation of permanent car seats for children could disrupt traditional taxi services and attract more family-focused customers.
2. Child Car Seat Manufacturing Industry - The new trend of personalized brand partnerships with taxi companies could create a new market segment for car seat manufacturers to design and produce child safety seats specifically for taxi services.
3. Child Passenger Safety Industry - The increasing importance placed on child passenger safety could drive innovation and new product development in the industry, such as smart car seat technology and improved safety features for children in taxis.
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