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SXSW 2008 Highlight

Clean the Sky - Positive Eco Trends & Breakthroughs

Guy Kawasaki Plugs Trend Hunter + AllTop Officially Launches

— March 12, 2008 — Business
Big thanks to Guy Kawasaki for plugging Trend Hunter at SXSW.  A star of the show, Guy led a panel titled, “True Stories From Social Media”.  His (near) all-female panel of social media entrepreneurs captured the audience with their tales of ‘lessons learned’.  Guy’s contribution included a narrative of comedy sprinkled throughout the show.

At the end his session, Guy pointed me out and asked the crowd to check out Trend Hunter.  He then urged the audience to subscribe to Trend Hunter’s twitter feed.  Nice!

To return the favor, it’s time we re-introduce you to AllTop, which Guy officially launched on the last day of SXSW Interactive.  Last month Trend Hunter gave you a sneak peak of the site, but now its officially out of beta mode.  If you missed the original preview, Alltop is a one stop shop for categorized premium feeds.  Inspired by PopURLs, AllTop includes feeds categorized into several dozen categories.  Enjoy.

Trend Themes
1. Social Media Entrepreneurship - Disruptive innovation opportunities exist in creating new social media tools and platforms for entrepreneurs to connect and share lessons learned.
2. Curated Content Aggregation - There is potential for disruptive innovation in developing more advanced and personalized curated content aggregation platforms similar to AllTop.
3. Comedic Storytelling in Presentations - There is an opportunity for disruptive innovation in creating new ways to incorporate humor and storytelling into public speaking engagements.
Industry Implications
1. Social Media - The social media industry can benefit from disruptive innovation by creating new tools and platforms that support entrepreneurship and collaboration.
2. Content Aggregation - The content aggregation industry can explore disruption by developing more innovative and personalized platforms for curated content.
3. Public Speaking - Disruptive innovation opportunities exist in the public speaking industry by developing new methods and approaches that incorporate humor and storytelling.
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