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Cognac-Containing Swiss Timepieces

Clean the Sky - Positive Eco Trends & Breakthroughs

The Armin Strom Cognac Watch Features a Drop of Cognac Gaultier

— April 29, 2016 — Fashion
The Armin Strom Cognac Watch might look like a standard Swiss timepiece, but the real magic of the watch is on the inside and definitely worthy of bragging about around the dinner table.

Chief horologist Claude Greisler of Armin Strom collaborated with the owner's of the Cognac Gaultier 1762 to let the brand have 40 drops of the extremely limited libation. The drops were then carefully incorporated into the mechanisms of the watches.

While the drop of cognac inside the Swiss timepieces serves no purpose, it enhances the luxurious nature of the watch and offers a conversation topic for the uber-wealthy.

The Armin Strom Cognac Watch is available for preorder with a mere 40 pieces set in existence, but they've all already been spoken for.
Trend Themes
1. Luxury Timepieces - Disruptive innovation opportunity: Explore incorporating unique and unusual elements into high-end watches to enhance their exclusivity and appeal.
2. Collaborative Branding - Disruptive innovation opportunity: Partner with renowned brands or limited edition products to create unique and highly sought-after collaborations in the luxury goods industry.
3. Conversation-starting Design - Disruptive innovation opportunity: Create products that incorporate interesting and unconventional features, sparking conversations among consumers and generating buzz.
Industry Implications
1. Watchmaking - Disruptive innovation opportunity: Explore innovative materials, technologies, and collaborations to create unique and luxurious timepieces that appeal to discerning customers.
2. Luxury Goods - Disruptive innovation opportunity: Delve into experiential luxury products and unique collaborations to create highly desirable and exclusive items for affluent consumers.
3. Beverage Industry - Disruptive innovation opportunity: Team up with luxury brands or limited edition spirits to create unique product integrations that offer a new and exciting experience for consumers.
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