Susan Hoff Creates Fashionable Beach Bags Out of Old Sails and Horse Reins
Allison Love — July 1, 2010 — Eco
References: susanhoff & yourbagsplus
Susan Hoff got the idea for creating beach totes made from old sails from her day job manning the decks of sailboats, work Hoff did for 14 years. Sails are ultra-durable and often come in amazing colors, and what better way to reuse them than to make some cool waterproof beach totes?
Susan Hoff doesn't limit herself to sails; she's also taken old horse reins and fashionable kimonos to create her totes. The beach bags are fashionable and cute, making them the perfect accessory for your day at the beach. What a great idea!
Susan Hoff doesn't limit herself to sails; she's also taken old horse reins and fashionable kimonos to create her totes. The beach bags are fashionable and cute, making them the perfect accessory for your day at the beach. What a great idea!
Trend Themes
1. Upcycling - There is a trend towards upcycling old materials to create new and fashionable products, such as beach totes made from old sails and horse reins.
2. Eco-fashion - More and more consumers are looking for eco-friendly fashion options, creating an opportunity for fashion companies to incorporate sustainable materials into their products.
3. Customization - Creating custom beach totes made from old sails and horse reins allows for personalization and uniqueness, tapping into a trend towards individualized products.
Industry Implications
1. Fashion - The fashion industry can incorporate sustainable materials like old sails and horse reins to create eco-friendly products and attract more environmentally conscious consumers.
2. Outdoor Gear - Outdoor gear companies can explore using durable materials like sails and horse reins, repurposing them into new products and meeting the demand for eco-friendly options.
3. Retail - Retail companies can tap into the trend towards customization by creating personalized beach totes made from repurposed materials like sails and horse reins.
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