This Surreal Still Life Series Defies Notions of Taste
Farida Helmy — June 19, 2014 — Art & Design
References: melissaeder & featureshoot
If you're looking to electrify your sight senses then take a look at this dizzying surreal still life series. Instead of the stereotypical bowl of fruits or nude woman by the window, artist Melissa Eder goes for a typical still life subject but gives it a hypnotic twist.
The psychedelically surreal still life series was created using items Eder bought only from different 99 cent stores in New York City and New Jersey. The 'Can You Dig It? / A Chromatic Series of Floral Arrangements' series tries to challenge our aesthetic notions of what is considered tacky and what is considered tasteful by using a mixture of colors and textures -- not to mention a sensory visual overload -- to portray the super simple and chic idea of a floral still life.
The artist uses backdrops she created out of polyester spandex and photographs the image with a low tech camera to create the overwhelming and kaleidoscopic effect.
The psychedelically surreal still life series was created using items Eder bought only from different 99 cent stores in New York City and New Jersey. The 'Can You Dig It? / A Chromatic Series of Floral Arrangements' series tries to challenge our aesthetic notions of what is considered tacky and what is considered tasteful by using a mixture of colors and textures -- not to mention a sensory visual overload -- to portray the super simple and chic idea of a floral still life.
The artist uses backdrops she created out of polyester spandex and photographs the image with a low tech camera to create the overwhelming and kaleidoscopic effect.
Trend Themes
1. Surreal Still Life Photography - Opportunity to explore and experiment with traditional photography genres by pushing the boundaries of creativity and perception through the use of unorthodox techniques.
2. Use of Inexpensive Everyday Items - Opportunity to explore and experiment with unconventional materials to create aesthetically pleasing art and products at a lower cost.
3. Challenging Aesthetic Notions - Opportunity to push the envelope of traditional artistic tastes and conventions by creating unique and thought-provoking works that challenge societal norms.
Industry Implications
1. Photography Industry - Opportunity to tap into a growing market of consumers interested in new and innovative photography styles and techniques.
2. Art and Design Industry - Opportunity to attract and engage consumers by creating unique and unconventional art and design pieces that challenge traditional aesthetics and norms.
3. Retail Industry - Opportunity to tap into a growing market of consumers interested in purchasing unconventional and unique products created using everyday materials.
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