Superette Recently Acquired Cannoe to Double its Retail Footprint
Elena Rahman — February 24, 2022 — Business
References: superetteshop
Superette recently acquired Cannoe, positioning itself as the leading cannabis retail brand in Canada.The transaction between the two cannabis brands has doubled Superette's retail footprint. Moreover, the combination of teams provides the resources required to build a durable business in the industry.
The acquisition has also helped Superette solidify its path towards international expansion, as a growing appetite for the brand's cannabis products in the United States becomes undeniable. As a leading cannabis retail and lifestyle brand, Superette is set to double its footprint to twelve operating stores. Four of the new stores will be finalized in 2022. The cannabis retailer will take over Cannoe's six stores, giving Superettee exposure in new areas, including cottage and resrot towns.
Image Credit: Superette
The acquisition has also helped Superette solidify its path towards international expansion, as a growing appetite for the brand's cannabis products in the United States becomes undeniable. As a leading cannabis retail and lifestyle brand, Superette is set to double its footprint to twelve operating stores. Four of the new stores will be finalized in 2022. The cannabis retailer will take over Cannoe's six stores, giving Superettee exposure in new areas, including cottage and resrot towns.
Image Credit: Superette
Trend Themes
1. Cannabis Retail Expansion - Superette's acquisition of Cannoe demonstrates the potential for growth in the cannabis retail industry and the opportunity for brands to expand their reach and market share.
2. International Cannabis Market - Superette's international expansion plans indicate a trend towards the global growth of the cannabis industry and the potential for Canadian brands to capitalize on emerging markets.
3. Cannabis Lifestyle Branding - The success of Superette as a cannabis retail and lifestyle brand showcases the potential for businesses to market cannabis products as part of a larger lifestyle brand.
Industry Implications
1. Cannabis Retail - The acquisition of Cannoe by Superette highlights potential opportunities for growth and consolidation in the cannabis retail sector.
2. International Trade and Expansion - The planned international expansion by Superette highlights growth opportunities in the cannabis industry, particularly for Canadian brands seeking to expand beyond domestic markets.
3. Lifestyle Products and Brands - Superette's success as a lifestyle brand in the cannabis industry highlights the potential for new brands that focus on a broader lifestyle experience rather than just product offerings.
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