Warby Express Has Your Back—Or Eyes—This Long Weekend
Alyson Wyers — May 22, 2014 — Business
References: warbyparker & ny.racked
With summer weather finally arriving, the only questions you need to ask yourself are ‘How is my sunglasses game?’ and ‘Is there such a thing as sunglasses delivery?’
Luckily, Warby Parker is here to save the day and maybe your reputation. The eyewear retailer is hoping to get you some awesome shades before the long weekend if the warm weather caught you off guard.
Warby Express is a super speedy sunglasses delivery service that is only available in New York City. If you are shopping for nonprescription sunglasses and live in the five boroughs, get yourself over to the Warby Parker website ASAP. From now until 9:30am on Friday, you can put in the code WARBYEXPRESS at their online check out and have your new sunnies hand delivered by 12:30pm tomorrow, just in time for long weekend get-aways.
Luckily, Warby Parker is here to save the day and maybe your reputation. The eyewear retailer is hoping to get you some awesome shades before the long weekend if the warm weather caught you off guard.
Warby Express is a super speedy sunglasses delivery service that is only available in New York City. If you are shopping for nonprescription sunglasses and live in the five boroughs, get yourself over to the Warby Parker website ASAP. From now until 9:30am on Friday, you can put in the code WARBYEXPRESS at their online check out and have your new sunnies hand delivered by 12:30pm tomorrow, just in time for long weekend get-aways.
Trend Themes
1. Same-day Delivery - Disruptive innovation opportunity: Explore same-day delivery services in other cities to cater to customers' need for immediate gratification.
2. Eyewear E-commerce - Disruptive innovation opportunity: Develop an online platform that offers a wide range of eyewear options and convenient delivery services.
3. Hyperlocal Delivery - Disruptive innovation opportunity: Implement hyperlocal delivery strategies to provide faster and more efficient delivery services within specific areas.
Industry Implications
1. Retail - Disruptive innovation opportunity: Integrate online and offline retail experiences to combine the convenience of e-commerce with the personal touch of in-store shopping.
2. Logistics - Disruptive innovation opportunity: Develop advanced logistics solutions to optimize delivery speed and efficiency for e-commerce companies.
3. Fashion - Disruptive innovation opportunity: Collaborate with eyewear brands to create exclusive capsule collections and offer personalized delivery services.
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