JJJJound Joins PUMA on a New Green Suede Sneaker
References: yankodesign
Montreal-based imprint JJJJound works together with PUMA on a new tonal iteration of the Suede sneaker that is set to join the Fall/Winter 2022 roster. It arrives in a deep green hue for a minimal look and is detailed with a crisp white rubber outsole unit.
The interior of the sneaker is detailed with the JJJJound logo as well and the forefoot is secured with navy blue tonal laces. A metallic branding can be seen on the lateral side of the shoe nodding to PUMA along with its motif. The stripe along the lateral side is detailed in a cream hue for a muted tonal look and the shoes are set to launch sometime in the next few weeks.
Image Credit: JJJJound, PUMA
The interior of the sneaker is detailed with the JJJJound logo as well and the forefoot is secured with navy blue tonal laces. A metallic branding can be seen on the lateral side of the shoe nodding to PUMA along with its motif. The stripe along the lateral side is detailed in a cream hue for a muted tonal look and the shoes are set to launch sometime in the next few weeks.
Image Credit: JJJJound, PUMA
Trend Themes
1. Tonal Suede Footwear - As tonal colorways continue to be a popular trend, exploring new textures like suede can offer a disruptive innovation opportunity for footwear brands.
2. Brand Collaborations - Collaborating with other brands or creative artists can offer a unique selling point for footwear companies looking to stand out in a crowded market.
3. Minimalist Design - Minimalist designs that focus on high-quality materials and subtle branding can resonate with consumers seeking a more understated and timeless look.
Industry Implications
1. Footwear - Footwear brands can leverage tonal suede, brand collaborations, and minimalist designs to differentiate themselves and appeal to changing consumer tastes.
2. Fashion - The fashion industry can be influenced by the continued popularity of minimalist designs, tonal colorways, and collaborative efforts that bring together multiple creative voices.
3. Branding - Companies specializing in branding strategy, can explore how to leverage brand partnerships, minimalistic designs and unique materials, such as suede, to build brand loyalty and reach new customers.
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