Fourth Love Ensures Pregnancy Doesn't Compromise a Woman's Look
Meghan Young — October 8, 2014 — Fashion
References: 4thlove & refinery29
As more and more celebrities like Blake Lively and Kate Middleton announce their pregnancy, women will be treated to stylish maternity fashion. As they show off their impeccable looks through this new chapter in their lives, women will want to emulate them as best they can. Fourth Love is here to help with a slew of stylish maternity fashion looks that women will want to continue to wear as mothers.
Based in New York City, a mecca for the fashionable, Fourth Love creates stylish maternity fashion looks that revolve around tunics to everyday dresses and more. what makes them stand out are the little details such as leather pockets and sleeves that make them perfect for youthful women.
Based in New York City, a mecca for the fashionable, Fourth Love creates stylish maternity fashion looks that revolve around tunics to everyday dresses and more. what makes them stand out are the little details such as leather pockets and sleeves that make them perfect for youthful women.
Trend Themes
1. Youthful Maternity Fashion - Businesses can develop lines that cater to younger women who want to maintain their sense of fashion during pregnancy.
2. Celebrity-inspired Maternity Fashion - Brands can capitalize on the attention given to celebrity pregnancies by creating looks that emulate their style for the everyday woman.
3. Stylish Everyday Maternity Wear - Opportunities exist for companies to create fashionable yet comfortable clothes that women can wear beyond just their pregnancy period.
Industry Implications
1. Fashion and Apparel - Companies can explore the creation of fashionable and comfortable maternity clothes for women to fill the gap in the market.
2. Online Retail - Businesses can offer accessible and updated collections of maternity clothes by creating online retail segments that make them easily available to consumers.
3. Celebrity Fashion and Accessories - Partnerships between celebrity fashion lines and maternity brands are an untapped opportunity to create stylish and practical maternity clothing collections.
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