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Durable Element-Resistant Sneakers

Clean the Sky - Positive Eco Trends & Breakthroughs

These New Stussy Shoes are Mostly Made from Rubber and Nylon

— December 30, 2016 — Fashion
With the brand looking to expand on its offerings of high-function apparel, a fresh pair of Stussy shoes were unveiled.

Drawing from military styles, the high-top lace-ups are outfitted with olive rubber. This protective covering extends over most of the toes and stretches down to the soles and up the sides and the heel of the uppers as well. The rest of the upper is constructed from nylon, with continues the water-resistant theme while offering the silhouette a bit more contrast.

Although the olive rubber and nylon stays consistent throughout the collection of Stussy shoes, the laces can be altered for a unique look. For those looking to keep a neutral aesthetic, military green laces are offered. However for those looking to spice up the subtle colorway, bright blue laces can alternatively be tied in.
Trend Themes
1. High-function Apparel - Disruptive innovation opportunity: Developing durable and element-resistant clothing items for various outdoor activities.
2. Element-resistant Sneakers - Disruptive innovation opportunity: Creating sneakers with protective coverings made from rubber and nylon to withstand harsh weather conditions.
3. Customizable Laces - Disruptive innovation opportunity: Designing sneakers with interchangeable laces to allow for personalized style and aesthetic preferences.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Introducing new materials and designs for durable and weather-resistant fashion items.
2. Outdoor Recreation - Disruptive innovation opportunity: Incorporating durable and element-resistant features into footwear and apparel for outdoor enthusiasts.
3. Sports Equipment - Disruptive innovation opportunity: Developing innovative sneaker designs using rubber and nylon materials for enhanced performance and durability in sports.
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