Shane Roepe Designs the Packaging for 'Streets by 50'
Jamie Danielle Munro — May 10, 2014 — Marketing
References: behance.net & packageinspiration
Streets by 50 is a new type of headphone designed by the world-famous rapper 50 cent. It seems as if rappers are losing no time in getting involved in the manufacturing of headphones, with examples like Beats by Dr. Dre taking over a huge marketshare of this industry.
For the design of the SMS Audio Streets by 50 package, Shane Roepe used a sleek blue and black motif, marketing it more so towards men. When the package is opened, the outline of 50 Cent's face can be seen in a slightly creepy manner. The earbuds are placed within the package with a sound wave connecting the two, which is appropriate considering the product being sold.
For the design of the SMS Audio Streets by 50 package, Shane Roepe used a sleek blue and black motif, marketing it more so towards men. When the package is opened, the outline of 50 Cent's face can be seen in a slightly creepy manner. The earbuds are placed within the package with a sound wave connecting the two, which is appropriate considering the product being sold.
Trend Themes
1. Rapper-designed Headphones - The trend of rapper-designed headphones is growing with opportunities to innovate through unique designs and collaborations.
2. Sleek Packaging Design - Sleek and unique packaging designs for headphones can be a disruptive innovation opportunity that attracts more buyers and sets products apart from competitors.
3. Visual Sound Representation - The use of visual sound representation, like the soundwave connecting the earbuds in the packaging, can be a trend in product marketing and branding to attract consumers through creative and unique ways of presenting product features.
Industry Implications
1. Headphone Manufacturing - Headphone manufacturing industry can capitalize on collaborations with music artists to design unique products and expand their market share.
2. Packaging Design - Packaging design industry can innovate by creating unique and sleek packaging designs that attract consumers in the headphone industry.
3. Marketing and Branding - The marketing and branding industry can create disruptive innovation opportunities that differentiate headphone products from competitors, such as using visual sound representation in packaging or creating collaborations with music artists.
2.9
Score
Popularity
Activity
Freshness
