The New Nike SB Dunk Low is Themed Around Street Hawkers
The Nike SB Dunk Low gets a new design iteration by the name 'Street Hawker' and the inspiration behind this is as the name suggests. The shoe is designed by Jason Deng and the look features 22 street food-themed details throughout.
This marks the beginning of the designer's collaboration with the sportswear brand and the main focus of the latest sneaker is the bonding effect. This brings together different regions in China through paneling at the upper in a vibrant manner. This is informed by a fusion of materials and patterning that co-exist together on the silhouette. The shoe captures the eclectic food themes and showcase six regional dishes that are true to the Chinese cities in a watercolor aesthetic.
Image Credit: Stone, Hypebeast
This marks the beginning of the designer's collaboration with the sportswear brand and the main focus of the latest sneaker is the bonding effect. This brings together different regions in China through paneling at the upper in a vibrant manner. This is informed by a fusion of materials and patterning that co-exist together on the silhouette. The shoe captures the eclectic food themes and showcase six regional dishes that are true to the Chinese cities in a watercolor aesthetic.
Image Credit: Stone, Hypebeast
Trend Themes
1. Food-inspired Sneakers - Opportunity for fashion and food industries to collaborate in creating unique designs that showcase cultural and regional dishes through footwear.
2. Regional Bonding Effect - Opportunity for businesses to focus on promoting bonding between different regions through product design and collaborations, leading to increased customer loyalty and engagement.
3. Cultural Fusion - Opportunity to create unique and innovative products through the fusion of different cultures, materials, and patterns, while celebrating diversity and inclusivity.
Industry Implications
1. Fashion - Opportunity for fashion industry to expand collection with themed designs that celebrate culture and regional identities through unique products.
2. Food - Opportunity for food industry to explore collaborations with fashion brands in creating unique and innovative products that showcase their cultural identity and diversity.
3. Tourism - Opportunity for tourism industry to promote regional bonding and cultural fusion through branding and marketing efforts that showcase unique collaborations and products.
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