The New Balance 990 St. Patrick's Day Shoe Has Gone Green
Janelle Savel — March 11, 2014 — Fashion
References: stupiddope & kicksonfire
The New Balance 990 St.Patrick's Day shoe was inspired by customary traditions to honor a yearly celebration.
The 990 St.Patrick's Day shoe is made from emerald green suede with woven mesh throughout the top portion. The midsole is off-balanced with flecks of gray and black, and the heel has a traditional emerald shamrock.
While the shoe was inspired by Irish traditions and customs, many companies are being influenced by culture to create specifically tailored products. Whether it is for a special day, or it is themed around traditions, products like these make consumers excited and interested in their apparel; the excitement that is intended from the festivities drive consumers to want to be a part of the action and enthusiasm, as a result they will purchase specifically themed attire. While the products are beneficial to their personal life, the topical products promote consumerism.
The 990 St.Patrick's Day shoe is made from emerald green suede with woven mesh throughout the top portion. The midsole is off-balanced with flecks of gray and black, and the heel has a traditional emerald shamrock.
While the shoe was inspired by Irish traditions and customs, many companies are being influenced by culture to create specifically tailored products. Whether it is for a special day, or it is themed around traditions, products like these make consumers excited and interested in their apparel; the excitement that is intended from the festivities drive consumers to want to be a part of the action and enthusiasm, as a result they will purchase specifically themed attire. While the products are beneficial to their personal life, the topical products promote consumerism.
Trend Themes
1. Customized Cultural Products - Companies are being influenced by culture to create specifically tailored products, driving consumer excitement and interest in their apparel and promoting consumerism.
2. Themed Attire - Products like the New Balance 990 St.Patrick's Day shoe make consumers excited and interested in their apparel, resulting in purchases of specifically themed attire.
3. Festive Consumerism - Topical products inspired by traditions and festivities drive consumer desire to be part of the action and enthusiasm, leading to the purchase of themed attire.
Industry Implications
1. Footwear Manufacturing - The New Balance 990 St.Patrick's Day shoe showcases the potential for creating themed footwear that taps into cultural celebrations and traditions.
2. Apparel Design - The demand for specifically themed attire, like the emerald green sneakers, presents an opportunity for apparel designers to create culturally-inspired and customized clothing.
3. Retail - The popularity of themed products, such as the St.Patrick's Day shoe, drives consumer interest and boosts sales in the retail industry, particularly in seasonal and festive merchandise.
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