The REI Stormproof Matches are Made to Rough it Out
Shiori Mine — June 15, 2012 — Art & Design
References: rei & hiconsumption
The REI Stormproof Matches can burn through even the roughest storms, providing a warm cozy fire wherever you are. The matchsticks are capable of burning in heavy rain and harsh winds -- even the toughest lighters may find this alternative a formidable opponent.
The matches are designed to continue burning until the added chemical dissipates or when the stick is drenched in a bucket of water. The longer-than-normal design prevents fingertips from being unintentionally singed. While these heavy-duty matches may be an overkill for a backyard barbeque, they would certainly be appreciated by hardcore backpackers. As urbanites seek refuge in the comforts of nature, products like these provide peace of mind for even amateur adventurers.
The REI Stormproof Matches will help backpackers of all levels weather the grizzliest of storms.
The matches are designed to continue burning until the added chemical dissipates or when the stick is drenched in a bucket of water. The longer-than-normal design prevents fingertips from being unintentionally singed. While these heavy-duty matches may be an overkill for a backyard barbeque, they would certainly be appreciated by hardcore backpackers. As urbanites seek refuge in the comforts of nature, products like these provide peace of mind for even amateur adventurers.
The REI Stormproof Matches will help backpackers of all levels weather the grizzliest of storms.
Trend Themes
1. Weather-resistant Camping Gear - Developing more durable camping gear that can withstand harsh weather conditions presents an opportunity for innovators.
2. Outdoor Safety Solutions - With more people seeking outdoor adventures, developing products with safe and reliable solutions to common outdoor dangers creates a huge potential for disruptive innovations.
3. Sustainable Matches - Creating matches that cause minimal environmental damage before, during, and after use presents an opportunity for sustainable innovation.
Industry Implications
1. Outdoor Recreation - The outdoor recreation industry can benefit from the development of more durable and reliable equipment for adventurers.
2. Emergency Preparedness - The emergency preparedness industry can explore the development of products that can help people weather the toughest storms or natural disasters.
3. Environmental Sustainability - The environmental sustainability sector can leverage innovation to create matches that are biodegradable or made from sustainable materials.
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