The Stay App Turns Hotels into Mobile Experiences
As mobile devices and online platforms proliferate, people increasingly expect services to be available entirely through digital means, and the Stay app helps hotels to remain in touch with that expectation. The app gives hotel guests and managers alike a suite of features to improve the experience on both sides of the (virtual) concierge desk.
For guests, the Stay app expedites scores of touchpoints inherent in the hotel experience. Guests will no longer need to stop in at the front desk at all, as they can check in through the app and access a fully functional room key directly through their phones. The app also helps them to report room issues, book hotel services, and find information.
On the side of hotel managers, the app offers up a centralized platform where they can find information about guests and find the best ways to make their stay the best it can be.
For guests, the Stay app expedites scores of touchpoints inherent in the hotel experience. Guests will no longer need to stop in at the front desk at all, as they can check in through the app and access a fully functional room key directly through their phones. The app also helps them to report room issues, book hotel services, and find information.
On the side of hotel managers, the app offers up a centralized platform where they can find information about guests and find the best ways to make their stay the best it can be.
Trend Themes
1. Mobile Check-in - Disruptive Innovation Opportunity: Create mobile check-in apps that enable guests to check in, access room keys, and report issues through their phones, eliminating the need for traditional front desk interactions.
2. Digital Guest Experience - Disruptive Innovation Opportunity: Develop apps that provide guests with a suite of features to enhance their hotel experience, such as booking services, accessing information, and reporting issues.
3. Centralized Hotel Management - Disruptive Innovation Opportunity: Build centralized platforms for hotel managers to gather guest information and optimize their stay to improve guest satisfaction.
Industry Implications
1. Hospitality - Disruptive Innovation Opportunity: Create mobile check-in apps and digital guest experience platforms to enhance and streamline the hotel industry.
2. Technology - Disruptive Innovation Opportunity: Develop innovative solutions, such as mobile check-in apps and centralized hotel management platforms, to meet the increasing demand for digital services.
3. Customer Service - Disruptive Innovation Opportunity: Offer technology-driven solutions that improve customer service in the hotel industry, such as mobile check-in apps and digital guest experience platforms.
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