The Star Wars Golden Books Bring the Iconic Characters to Children
Gurveer Brah — August 7, 2015 — Life-Stages
References: amazon & incrediblethings
The Star Wars films are now being presented as Little Golden Books for a budding fan base.
As 'Star Wars Episode VII: The Force Awakens' approaches rapidly, the retroactive innovations of the Star Wars franchise has not ceased. Now there is a new way for fans of the intergalactic franchise to carry on their love of the films by introducing these new children's books adapted from all six of the original Star Wars movies.
Featuring the classic, yet stunning illustrations traditionally seen in the Little Golden Books series, fans will see the Star Wars franchise in a new whimsical light.
The books are currently being sold for $22 on Amazon and are being released at the beginning of September.
As 'Star Wars Episode VII: The Force Awakens' approaches rapidly, the retroactive innovations of the Star Wars franchise has not ceased. Now there is a new way for fans of the intergalactic franchise to carry on their love of the films by introducing these new children's books adapted from all six of the original Star Wars movies.
Featuring the classic, yet stunning illustrations traditionally seen in the Little Golden Books series, fans will see the Star Wars franchise in a new whimsical light.
The books are currently being sold for $22 on Amazon and are being released at the beginning of September.
Trend Themes
1. Star Wars Children's Books - The popularity of the Star Wars franchise presents an opportunity for the expansion of the children's book market, merging nostalgia and innovation into one.
2. Retro Branding - The use of retro branding, such as the Little Golden Books series, presents a disruptive innovation opportunity to revitalize existing IP.
3. Whimsical Reinterpretation - A whimsical reinterpretation of existing franchise characters in children's books could represent a disruptive innovation opportunity for forward-thinking creators.
Industry Implications
1. Children's Book Publishing - Capitalizing on existing popular franchises presents an opportunity for growth and diversification in the children's book publishing industry.
2. Film and TV Merchandising - The production of spin-off products and merchandise from established film and TV franchises, such as Star Wars, highlight an opportunity for growth and expansion within the merchandising industry.
3. Education Technology - The Star Wars children's books represent a potential disruptive innovation opportunity in the ed-tech industry, offering new ways for children to learn and engage with content they are already passionate about.
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