The Staka 2012 is Inspired by the Icelandic Brennu-Njals Saga
Meghan Young — April 1, 2012 — Fashion
References: facebook & coolhunting
Icelandic product designers María Kristín Jónsdóttir and Bylgja Svansdóttir have recently come together to collaborate on their first accessories collection, Staka 2012. An ongoing series, it is comprised of curious unisex leather neck accessories. The Staka 2012 collection is inspired by one of Iceland's most popular stories, the Brennu-Njáls saga. Despite the line's predominantly quirky quality, there is an aristocratic aspect too.
In particular, the Staka 2012 collection draws from the story's leading lady, Hallgerður Langbrók, who Svansdóttir explains is "notorious for her majestic appearance and temperament." Crafted from Viking Age materials, according to the designers, the Staka 2012 collection boasts a range of nude-colored collars and bows that represent the wearer's social status. Nevertheless, Svansdottir says, "We want each person to have the freedom to decide their own story and social status."
In particular, the Staka 2012 collection draws from the story's leading lady, Hallgerður Langbrók, who Svansdóttir explains is "notorious for her majestic appearance and temperament." Crafted from Viking Age materials, according to the designers, the Staka 2012 collection boasts a range of nude-colored collars and bows that represent the wearer's social status. Nevertheless, Svansdottir says, "We want each person to have the freedom to decide their own story and social status."
Trend Themes
1. Curious Unisex Accessories - The Staka 2012 collection showcases the trend of quirky unisex leather neck accessories, offering an opportunity for unique and gender-neutral fashion.
2. Inspired by Mythology - Drawing inspiration from Icelandic mythology, the Staka 2012 collection taps into the trend of incorporating storytelling and cultural references into fashion, opening avenues for narrative-driven designs.
3. Material Innovation - Crafted from Viking Age materials, the Staka 2012 collection highlights the trend of exploring unconventional and historical materials in contemporary fashion, presenting opportunities for unique material combinations.
Industry Implications
1. Fashion Accessories - The quirky unisex leather neck accessories in the Staka 2012 collection offer potential for disruption in the fashion accessories industry by introducing unconventional and narrative-driven designs.
2. Mythology-inspired Fashion - With its inspiration drawn from Icelandic mythology, the Staka 2012 collection presents disruptive innovation opportunities in the niche market of mythology-inspired fashion, catering to consumers looking for unique and culturally relevant garments.
3. Historical Materials in Fashion - By utilizing Viking Age materials, the Staka 2012 collection opens up possibilities for disruptive innovation in the field of fashion by incorporating historical materials into contemporary designs, appealing to consumers seeking distinctive and meaningful products.
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