Fellow's Stagg EKG Kettle Combines Minimal Design with Maximal Function
Joey Haar — January 16, 2017 — Art & Design
References: kickstarter & dezeen
The Stagg EKG kettle, designed by San Francisco start-up Fellow, has a design that belies its impressive functionality. Though the kettle looks like any other (albeit with an attractive, minimalist design,) it actually offers something that few other kettles can boast: connectivity.
Rather than being for heating up water alone, the Stagg EKG kettle was created specifically to brew ideal coffee. The electric device connects to an app called Brewbar, and this app allows users to remotely control the temperature based on the type of coffee they're making. It can also maintain the water's temperature for up to 30 minutes. This allows users to set the kettle remotely through their app and have it still be at the ideal temperature when they're ready to pour it out.
The Stagg EKG isn't Fellow's first coffee product. The company successfully funded a steeper in 2013.
Rather than being for heating up water alone, the Stagg EKG kettle was created specifically to brew ideal coffee. The electric device connects to an app called Brewbar, and this app allows users to remotely control the temperature based on the type of coffee they're making. It can also maintain the water's temperature for up to 30 minutes. This allows users to set the kettle remotely through their app and have it still be at the ideal temperature when they're ready to pour it out.
The Stagg EKG isn't Fellow's first coffee product. The company successfully funded a steeper in 2013.
Trend Themes
1. Connected Kettles - The integration of technology in kettles is a disruptive innovation that opens opportunities for more precise temperature control and remote access.
2. App-controlled Coffee Making - Creating coffee-making systems that can be remotely controlled through an app using devices like coffee kettles and makers is a disruptive innovation that lets users personalize their coffee experience.
3. Minimalist Design - Simplifying designs of traditional appliances and products can be a disruptive innovation that produces sleek and elegant designs while still incorporating new features.
Industry Implications
1. Kitchen Appliances - Kitchen appliance manufacturers can incorporate wireless connectivity and app integration to create intuitive and personalized systems that enhance user experience.
2. Coffee Industry - Coffee companies can offer coffee blends and brewing techniques with pre-set temperature settings that can optimize the liquid extraction process.
3. Design Industry - Designers can merge function and minimalist aesthetic to create modern appliances and products that appeal to a generation seeking sleek and simple designs.
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