These St. Patrick's Day Socks Were Made for Athletes and Consumers
Malika Renee Butss — March 17, 2016 — Fashion
References: api.viglink & highsnobiety
Just Don and Stance have teamed up to create a line of NBA-specific socks inspired by St. Patrick's Day. The two brands will be delivering two new styles that will be worn on court when the Boston Celtics face the Chicago Bulls on the upcoming holiday.
The Bulls-specific pair feature green, red and white shading with a Chicago Bulls embroidered logo. Its overall design pays homage to team's regular game shorts. For the Celtics, Just Don and Stance created socks with green, gold and white coloration, which also sports the team's logo as well as a special clover design.
The two brands have also released the limited-edition socks on the Stance website where consumers can purchase them just ahead of St. Patrick's Day.
The Bulls-specific pair feature green, red and white shading with a Chicago Bulls embroidered logo. Its overall design pays homage to team's regular game shorts. For the Celtics, Just Don and Stance created socks with green, gold and white coloration, which also sports the team's logo as well as a special clover design.
The two brands have also released the limited-edition socks on the Stance website where consumers can purchase them just ahead of St. Patrick's Day.
Trend Themes
1. Sports-themed Holiday Socks - Collaborations between sports brands and fashion companies lead to festive and unique sock designs for holidays like St. Patrick's Day.
2. Limited-edition Collectible Socks - Producing socks in limited quantities creates a sense of exclusivity, which increases demand and interest from consumers.
3. Bringing Fashion and Sports Together - Combining fashion and sports allows brands to cater to fans of both industries, creating innovative products for consumers.
Industry Implications
1. Fashion Industry - Fashion companies collaborate with sports brands to create unique and festive socks for holidays like St. Patrick's Day, expanding their product line and reaching new consumers.
2. Sports Industry - Sports brands collaborate with fashion companies to create unique and festive socks for holidays like St. Patrick's Day, bringing fashion into sports culture and expanding their product line.
3. E-commerce Industry - Limited-edition collectible socks are being sold online, catering to consumers looking for unique and exclusive products and expanding the reach of e-commerce platforms.
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