The 'Spread Your Love' Bike by Hamed Kohan Rides a Beautiful Message
Meghan Young — September 27, 2010 — Art & Design
References: seouldesign.or.kr & whitezine
Some people might think that the 'Spread Your Love' Bike is slightly corny, but I'm certainly not one of them -- and it's not because I'm a girl, people. Think about it, this simple embedded pattern can act as a subliminal stimuli, which means that it might actually 'spread the love.'
Conceived by Iranian designer Hamed Kohan for the Seoul Cycle Competition, I can see this being implemented easily and effectively. A beautiful sentiment, the designer goes on to state that the 'Spread Your Love' Bike is "simple as love, strong as love."
Conceived by Iranian designer Hamed Kohan for the Seoul Cycle Competition, I can see this being implemented easily and effectively. A beautiful sentiment, the designer goes on to state that the 'Spread Your Love' Bike is "simple as love, strong as love."
Trend Themes
1. Subliminal Messaging Bikes - The 'Spread Your Love' Bike by Hamed Kohan demonstrates the potential for bikes to convey subliminal messages, creating an opportunity for emerging bike designs.
2. Emotive Tire Treads - The 'Spread Your Love' Bike by Hamed Kohan showcases the impact of emotional message tire treads, opening up opportunities for other products to utilize similar designs.
3. Positive Messaging Products - The 'Spread Your Love' Bike by Hamed Kohan exemplifies the consumer demand for positive messages in products, presenting opportunities for other industries to incorporate complimentary messaging.
Industry Implications
1. Bicycles - The 'Spread Your Love' Bike by Hamed Kohan demonstrates how bicycle design can be used for subliminal messaging, indicating a chance for bike companies to enhance bike designs.
2. Tire Manufacturing - The 'Spread Your Love' Bike by Hamed Kohan illustrates the potential for tire tread customization to convey emotional messages, creating opportunities for tire manufacturers to expand their offerings.
3. Branded Merchandise - The 'Spread Your Love' Bike by Hamed Kohan highlights the consumer desire for positive messaging in everyday products, providing a chance for brands to incorporate uplifting messages into their merchandise.
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