The Sporty & Rich Label Now Makes iPhone Cases
Ellen Smith — October 15, 2019 — Fashion
References: sportyandrich & hypebae
Emily Oberg has made a name for herself in the fashion world with her Sporty & Rich label, which releases fan-favorite Tees, caps and more. Now, the brand is venturing into branded accessories with the release of a Sporty & Rich iPhone case that's set to hit stores soon.
The new cases feature bold colorways that arrive in colors that include red, yellow, baby blue and seafoam green. The cases feature elegant gold text that reads that brand's logo, Sporty & Rich. Next to the logo reads 'Wellness Club.' These cases will be available for iPhone users with the latest iPhone X and iPhone 11 Pro models and are perfect for those looking to accessorize their tech.
The new cases feature bold colorways that arrive in colors that include red, yellow, baby blue and seafoam green. The cases feature elegant gold text that reads that brand's logo, Sporty & Rich. Next to the logo reads 'Wellness Club.' These cases will be available for iPhone users with the latest iPhone X and iPhone 11 Pro models and are perfect for those looking to accessorize their tech.
Trend Themes
1. Sports-inspired Phone Cases - Creating phone cases with bold colorways and logos inspired by sports clubs and leisure activities opens up a new category of fashion accessories.
2. Fashion Brand Branded Accessories - Expanding fashion brands into branded accessories like phone cases serves as a new revenue stream opportunity.
3. Personalized Tech Accessories - Customizable phone cases that allow users to express their personal style and interests create new opportunities for tech accessory brands.
Industry Implications
1. Fashion and Apparel Industry - By expanding beyond clothing, fashion brands can access additional revenue streams and expand their reach.
2. Technology and Consumer Electronics Industry - Creating customizable and personalized tech accessories like phone cases creates new opportunities for innovation and market growth.
3. Sports and Leisure Industry - Sports-inspired phone cases offer a new way for consumers to show off their interests and hobbies, opening up new marketing opportunities for sports and leisure brands.
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