FILA and Urban Outfitters' Mini Backpack is Cute and Practical
Ellen Smith — January 17, 2018 — Fashion
References: urbanoutfitters & hypebae
FILA and Urban Outfitters have just released an adorably sporty miniature backpack, offering the perfect carrying alternative for the busy fashionista on the go.
Mini backpacks have grown in popularity this year as its small stature provides just enough space to carry one's essentials, without having to lug around an oversized sack. This particular iteration, offers a stylish and practical solution as it features FILA's multi-colored and oversized text logo. Meanwhile, the base of the bag arrives in a black colorway that's complete with white detailing, providing a unique contrast to the vibrant logo.
Perfect for running to the gym, or for carrying one's makeup while on-the-go, this sporty mini backpack is sure to serve as an ideal addition to any wardrobe.
Mini backpacks have grown in popularity this year as its small stature provides just enough space to carry one's essentials, without having to lug around an oversized sack. This particular iteration, offers a stylish and practical solution as it features FILA's multi-colored and oversized text logo. Meanwhile, the base of the bag arrives in a black colorway that's complete with white detailing, providing a unique contrast to the vibrant logo.
Perfect for running to the gym, or for carrying one's makeup while on-the-go, this sporty mini backpack is sure to serve as an ideal addition to any wardrobe.
Trend Themes
1. Mini Backpack Trend - The growing popularity of mini backpacks presents an opportunity for retailers to capitalize on the demand for compact and stylish carrying solutions.
2. Sporty Fashion Trend - The sporty fashion trend opens up possibilities for brands to create functional and trendy accessories that cater to the active lifestyle of consumers.
3. Logo-centric Design Trend - The logo-centric design trend allows brands to create products that showcase their branding prominently, appealing to consumers looking for statement-making accessories.
Industry Implications
1. Fashion Retail - Fashion retailers can benefit from the mini backpack trend by offering a wide range of stylish and compact backpacks to cater to the needs of fashion-conscious consumers.
2. Athleisure - The athleisure industry can tap into the sporty fashion trend by designing mini backpacks that seamlessly blend style and functionality, catering to consumers who prioritize both aesthetics and practicality in their activewear accessories.
3. Fashion Accessories - The fashion accessories industry can leverage the logo-centric design trend by creating mini backpacks that feature bold and eye-catching brand logos, appealing to consumers who seek to make a fashion statement with their accessories.
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