The Sperry Star Wars 40th Anniversary Shoes Celebrate Iconic Characters
Michael Hemsworth — August 4, 2017 — Fashion
The new Star Wars film is set to debut in theaters this December which comes four decades after the original film was released, which is what the Sperry Star Wars 40th Anniversary Shoes look to commemorate.
The shoes come in several style options including the Rebel Pilot Cloud CVO, Death Star Cloud CVO, Han Solo and Chewbacca Cloud Slip-On, R2-D2 and C-3PO Droid Cloud Slip-On and the McQuarrie Cloud Slip-On. Each one of the styles offers a classic piece of Sperry footwear that has been treated with a touch of science fiction artwork in order to make them suitable for fans of the franchise.
The Sperry Star Wars 40th Anniversary Shoes are set to start selling as of August 10 at Sperry retail locations with the aforementioned McQuarrie Slip-On being an online exclusive.
The shoes come in several style options including the Rebel Pilot Cloud CVO, Death Star Cloud CVO, Han Solo and Chewbacca Cloud Slip-On, R2-D2 and C-3PO Droid Cloud Slip-On and the McQuarrie Cloud Slip-On. Each one of the styles offers a classic piece of Sperry footwear that has been treated with a touch of science fiction artwork in order to make them suitable for fans of the franchise.
The Sperry Star Wars 40th Anniversary Shoes are set to start selling as of August 10 at Sperry retail locations with the aforementioned McQuarrie Slip-On being an online exclusive.
Trend Themes
1. Sci-fi Fashion - The fusion of Sci-Fi and fashion can be expanded on, incorporating more futuristic designs in different types of clothing.
2. Nostalgic Collections - Developing products that evoke nostalgic feelings in consumers can be a valuable marketing tool and lead to strong customer loyalty.
3. Pop Culture Merchandise - Capitalizing on pop culture trends by producing merchandise can be a profitable investment for companies.
Industry Implications
1. Fashion - Fashion companies can collaborate with media franchises for exclusive products, expanding on fan merchandising opportunities.
2. Entertainment - Entertainment companies can increase fan engagement and create an additional revenue stream through merchandising outside of traditional media formats.
3. Marketing - Marketing companies can use nostalgia and pop culture elements to create targeted campaigns, leading to increased brand awareness and customer loyalty.
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