BoTT and Converse Release Collaborative Skate-Ready Shoes
Mickey Phoon — April 25, 2023 — Fashion
References: converse.co.jp
BoTT and Converse have released their latest sparkle-adorned skate shoes called the CX-PRO SK BoTT HI +. Both BoTT and Converse have been working with high-profile celebrities recently. Converse collaborated with various artists and designers, including Tyler the Creator, Comme des Garçons, and Off-White. As for BoTT, it collaborated with music artist LANY.
The CX-PRO SK BoTT HI + shoes are made in a high-top sneaker model and arrive in navy suede uppers with a pull tab. The shoes contain exposed stitching along the overlay panels and the heel. There are star emblems on the toe section of the white midsole and dark blue heel banners with BoTT's logo branding tag. The stars on the heel are sizable and resemble real sparkling stars. The midsole of the lateral side is also white but with a blue line across. The classic Converse logo branding blends in with the uppers' color on the lateral side. The shoes are available for purchase.
Image Credit: Converse
The CX-PRO SK BoTT HI + shoes are made in a high-top sneaker model and arrive in navy suede uppers with a pull tab. The shoes contain exposed stitching along the overlay panels and the heel. There are star emblems on the toe section of the white midsole and dark blue heel banners with BoTT's logo branding tag. The stars on the heel are sizable and resemble real sparkling stars. The midsole of the lateral side is also white but with a blue line across. The classic Converse logo branding blends in with the uppers' color on the lateral side. The shoes are available for purchase.
Image Credit: Converse
Trend Themes
1. Collaborative Fashion - BoTT and Converse's collaboration on sparkle-adorned skate shoes shows the disruptive innovation opportunity for fashion companies to collaborate with other brands and personalities to reach a wider audience.
2. Luxury Sportswear - The sparkle and luxury accents on the CX-PRO SK BoTT HI + shoes demonstrate the disruptive innovation opportunity for sportswear brands to create high-end trendy products that cater to consumers looking for high-quality and stylish sports gear.
3. Celeb-inspired Designs - BoTT and Converse's collaboration with high-profile celebrities like Tyler the Creator and LANY shows the disruptive innovation opportunity for brands to create designs inspired by popular personalities to attract their fanbase.
Industry Implications
1. Fashion - The sparkle-adorned skate shoes reflect the disruptive innovation opportunity for the fashion industry to integrate athletic and casual apparel into their collections.
2. Footwear - The CX-PRO SK BoTT HI + shoes represent the disruptive innovation opportunity for the footwear industry to create trendy and stylish products in sportswear that appeal to a wider audience.
3. Sportswear - The CX-PRO SK BoTT HI + shoes demonstrate the disruptive innovation opportunity for sportswear companies to create luxury items that appeal to consumers looking for high-end sports gear.
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