The Fisher-Price Soothe & Go Giraffe Helps Babies Sleep Soundly
Jana Pijak — March 16, 2020 — Life-Stages
References: fisher-price
The Fisher-Price Soothe & Go Giraffe is a portable soother that is equipped with sounds and soft music that help fussy babies fall asleep faster. The giraffe-shaped device features 10 audio tracks, ranging from songs to nature sounds and pink noise.
While the Soothe & Go Giraffe's sensory design helps babies fall gently asleep, the product's animal inspiration is comforting thanks to its resemblance to an everyday toy. Ideal for on-the-go use, this portable soother is essential for those travelling. The product boasts an attachment link that is easy to add to strollers and diaper bags and is also equipped with a stable base for tabletops and dressers -- featuring rubber feet for increased grip.
Requiring two AA batteries, this convenient and sleep-encouraging product features 20 minutes of sounds that give parents peace of mind by helping babies fall asleep faster.
While the Soothe & Go Giraffe's sensory design helps babies fall gently asleep, the product's animal inspiration is comforting thanks to its resemblance to an everyday toy. Ideal for on-the-go use, this portable soother is essential for those travelling. The product boasts an attachment link that is easy to add to strollers and diaper bags and is also equipped with a stable base for tabletops and dressers -- featuring rubber feet for increased grip.
Requiring two AA batteries, this convenient and sleep-encouraging product features 20 minutes of sounds that give parents peace of mind by helping babies fall asleep faster.
Trend Themes
1. Portable Soothers - There is an opportunity for disruptive innovation in developing portable soothers with innovative features and designs.
2. Animal-inspired Designs - Creating soother products with animal-inspired designs that provide comfort and familiarity can create disruptive innovation in the industry.
3. On-the-go Baby Products - Developing innovative on-the-go baby products, like portable soothers, can lead to disruptive innovation in meeting the needs of busy parents.
Industry Implications
1. Baby Product Industry - Disruptive innovation opportunities can be found in developing new and improved baby products, like portable soothers, that cater to the needs of parents and babies.
2. Toy Industry - Innovative toy manufacturers can explore disruptive opportunities by creating animal-inspired soothing products that serve multiple functions, such as the Fisher-Price Soothe & Go Giraffe.
3. Travel Accessories Industry - There is a potential for disruptive innovation in designing travel-friendly accessories, like portable soothers, that cater specifically to the needs of parents and their babies on the go.
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