Soon Tong Captures 'The Fine Print' for Amica Singapore
Marissa Brassfield — May 1, 2009 — Fashion
References: calibrepics & behance.net
Model Olya T is absolutely stunning in this editorial called 'The Fine Print' for Amica Singapore. Olya was captured by photographer Soon Tong atop a number of outdoor edifices. Adlina Anis styled the shoot, which features brightly patterned dresses quite prominently.
'Tis the season for bright spring dresses, so I've included some of my favorites in the related articles below for your perusal.
Implications - Where fashion is becoming repetitive and redundant, original styles are hard to find and consumers are always looking for something new to spice up their wardrobes. Designers that emphasize bold, never-before-seen patterns, bright colors and unexpected textures appeal to the masses whose desire for individuality and flavor drives their consumption choices.
'Tis the season for bright spring dresses, so I've included some of my favorites in the related articles below for your perusal.
Implications - Where fashion is becoming repetitive and redundant, original styles are hard to find and consumers are always looking for something new to spice up their wardrobes. Designers that emphasize bold, never-before-seen patterns, bright colors and unexpected textures appeal to the masses whose desire for individuality and flavor drives their consumption choices.
Trend Themes
1. Bold Patterned Fashion - Designers that emphasize bold, never-before-seen patterns, bright colors and unexpected textures appeal to the masses whose desire for individuality and flavor drives their consumption choices.
2. Seasonal Dress Trends - Consumers are always looking for something new to spice up their wardrobes, so designers who tap into seasonal dress trends will have a strong appeal in the market.
3. Outdoor Photography - Outdoor edifices offer a unique background for photography, and this trend can be capitalized on by photographers looking to differentiate themselves in the industry.
Industry Implications
1. Fashion - The fashion industry can tap into the trend of bold, never-before-seen patterns, bright colors, and unexpected textures to capture consumers looking for unique styles.
2. Photography - Outdoor edifices offer a unique background for photography, and photographers can differentiate themselves in the industry by offering this type of unique shoot location.
3. Retail - By staying on top of seasonal dress trends, clothing retailers can appeal to consumers looking for something new and fresh to add to their wardrobe each season.
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