The Sonia Rykiel Fall 2011 Campaign is Parisian Chic
Souzan Michael — July 29, 2011 — Fashion
References: stylediggers & racked
Model Constance Jablonski stars in the Sonia Rykiel Fall 2011 campaign and is looking better than ever. Shot by acclaimed photographer Cédric Buchet, each photo in the ad campaign shows Jablonski's color-blocked outfits in fall shades like camel and red.
Complete with flashy bags and fur-adorned autumn brights, Constance Jablonski looks like she came straight from the 70s in the Sonia Rykiel Fall 2011 Campaign. Styled by Camille Bidault Waddington, the supermodel looks like a true femme fatale, with bold magenta lipstick-adorned lips and a head full of luscious blonde curls.
It seems that trends that were popular last fall like graphic prints, sweater dresses and red and camel pairings are not going anywhere this season, and the Sonia Rykiel Fall 2011 Campaign demonstrates how to wear them in a fresh, new way.
Complete with flashy bags and fur-adorned autumn brights, Constance Jablonski looks like she came straight from the 70s in the Sonia Rykiel Fall 2011 Campaign. Styled by Camille Bidault Waddington, the supermodel looks like a true femme fatale, with bold magenta lipstick-adorned lips and a head full of luscious blonde curls.
It seems that trends that were popular last fall like graphic prints, sweater dresses and red and camel pairings are not going anywhere this season, and the Sonia Rykiel Fall 2011 Campaign demonstrates how to wear them in a fresh, new way.
Trend Themes
1. Color-blocked Fashion - As more brands feature color-blocked clothes in their campaigns, there’s a need for companies with sustainable and ethical practices to invest in technologies and materials that reduce wastage and water usage during production.
2. 70s Nostalgia - Opportunities abound for fashion and beauty industries to introduce throwback styles and treatments using sustainable and organic materials to reduce the environmental impact of chemical-based products.
3. Graphic Prints - Design and textile manufacturers can leverage automation technologies like AI algorithms and 3D printing to quickly create and showcase trendy designs without adding to the environmental toll of mass production.
Industry Implications
1. Fashion Retail - As color-blocking, 70s nostalgia, and graphic prints remain in vogue, retailers can use AI and big data analytics to personalize shopping experiences and offer sustainable fashion alternatives to stay competitive.
2. Cosmetics and Beauty - The continued popularity of 70s-inspired makeup presents an opportunity for cosmetics brands to innovate with eco-friendly, vegan, and cruelty-free products that align with the increasing demand for sustainable beauty practices.
3. Textile Manufacturing - New technologies like 3D printing and recycled materials are an opportunity for textile manufacturers to adopt a circular economy model that reduces waste and pollution while increasing efficiency and profitability.
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