Song For the Mute Spring 2010 Delivers Unique Menswear
Venessa Fisher — April 15, 2010 — Fashion
References: songforthemute & fashionising
The Song for the Mute Spring 2010 collection is all about soft neutrals, deconstructed garments and fluid draping wraps for men this season. Created by founder Lyna Ty and Melvin Tanaya, the Sydney, Australia-based boutique menswear label aims to allow people a return to expression and personality in what they wear.
The duo also feels their fashion label is unique because they are the “antithesis of corporate uniformity.” Check out the Song for the Mute Spring 2010 collection above and keep clicking for more from Trend Hunter’s archives.
The duo also feels their fashion label is unique because they are the “antithesis of corporate uniformity.” Check out the Song for the Mute Spring 2010 collection above and keep clicking for more from Trend Hunter’s archives.
Trend Themes
1. Soft Neutrals - Disruptive innovation opportunity: Develop sustainable and eco-friendly fabrics in soft neutral tones for menswear.
2. Deconstructed Garments - Disruptive innovation opportunity: Use advanced manufacturing techniques to create customizable and modular deconstructed garments for men.
3. Fluid Draping Wraps - Disruptive innovation opportunity: Integrate smart textile technologies to create fluid draping wraps that adapt to the wearer's body temperature and activity level.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Apply artificial intelligence and machine learning algorithms to create personalized fashion recommendations based on individual style preferences.
2. Textile - Disruptive innovation opportunity: Develop sustainable and biodegradable materials to replace traditional textiles in the menswear industry.
3. Manufacturing - Disruptive innovation opportunity: Implement 3D printing technology to enable on-demand production of customized menswear.
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