These Social Media Coasters are Perfect for Millennials
Vasiliki Marapas — December 15, 2013 — Special
References: fancy
These Social Media Coasters have your favorite chat acronyms affixed on them. The set of four includes classic phrases in their short-form: LOL (Laugh out loud,) OMG (Oh My God,) WTF (What The F**K,) and "FAIL." Considering how important social networking is to Gen Y, these rubberized, reusable coasters are a perfect statement piece for your party pad. Sure, millennials get a bad rap for being smartphone-obsessed; but rather than try to fight the stereotype, why not embrace it?
Your friends will surely get a kick out of these fun coasters at your next get-together. As long as you don't start using the acronyms in real-life conversation, they're a fun ode to your social media obsession.
Your friends will surely get a kick out of these fun coasters at your next get-together. As long as you don't start using the acronyms in real-life conversation, they're a fun ode to your social media obsession.
Trend Themes
1. Social Media Coasters - Integrating social media phrases into home decor and accessories could be a trend that expands beyond just coasters for millennials.
2. Chat Acronyms - Using commonly known chat acronyms as a design element could be a trend in branding and packaging for various products.
3. Party Decor - Creating fun and quirky party decor, like these social media coasters, could be a trend that expands into other types of merchandise for entertaining.
Industry Implications
1. Home Decor - Including social media references into home decor items, like the coasters, could be a disruptive innovation opportunity for the industry.
2. Marketing and Advertising - Using current and well-known chat acronyms in product packaging and marketing could be a disruptive innovation opportunity for companies to connect with millennials.
3. Entertainment - Expanding the fun and quirky social media-inspired party decor into a full line of party merchandise could be a disruptive innovation opportunity for the industry.
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