The Snyder’s of Hanover Milk Chocolate Rounds are Savory
Michael Hemsworth — October 22, 2020 — Marketing
References: snydersofhanover & foodbev
The Snyder’s of Hanover Milk Chocolate Rounds are a new pretzel-based snack from the brand that is focused on delivering savory flavor and a satisfying crunch. The snack starts off with the brand's Pretzel Rounds that were released earlier this year and features a milk chocolate coating that helps to offer a sweetness to the salty snack. The oven-baked snack is crafted with wholesome ingredients and are likely to be a coveted new treat amongst consumers with a penchant for savory indulgences.
The Snyder’s of Hanover Milk Chocolate Rounds will be rolling out nationwide in the US in late October to retailers including Target and Kroger at a price point of $3.49 per bag, but will only be around for a limited-time.
The Snyder’s of Hanover Milk Chocolate Rounds will be rolling out nationwide in the US in late October to retailers including Target and Kroger at a price point of $3.49 per bag, but will only be around for a limited-time.
Trend Themes
1. Limited-edition Snacks - Opportunity for brands to create special, time-limited treats that cater to consumer's desire for unique and exclusive products.
2. Sweet-savory Combinations - Innovative snack options merging sweet and savory flavors offer a chance for companies to tap into consumers' craving for unique taste experiences.
3. Wholesome Indulgence - The demand for indulgent snacks made with wholesome ingredients presents an opportunity for brands to create guilt-free treats that appeal to health-conscious consumers.
Industry Implications
1. Food & Beverage - Food and drink companies can explore creative flavors and limited-edition releases to cater to changing consumer tastes.
2. Snack Foods - The snack food industry can capitalize on the trend of sweet-savory combinations by developing unique and satisfying snack options.
3. Retail - Retailers can benefit from stocking limited-edition snacks as an exclusive offering to attract customers seeking new and exciting products.
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