The Nike 'Roshe Run' Recieves a Light Winter-Themed Print
David Ingram — November 11, 2015 — Fashion
References: sivasdescalzo & sneakernews
The ever popular Nike 'Roshe Run' sneaker has received a snowflake-patterned print perfect for the winter season.
Get into the spirit of the season with these snowfall covered sneakers adorned with a blue lagoon colorway that instantly calls to mind cooler temperatures. The synthetic overlay remains all one color adorned with a white Nike Swoosh, while a snowflake print featuring several different icy designs decorates both the heel and forefoot of the sneaker. The entire silhouette is also placed upon a large white sole specially designed to provide cushioning and comfort to the wearer.
The shoe design may not be specifically made to brave the winter elements -- they certainly aren't intended to keep out any slushy snow -- but these snowflake-patterned sneakers are perfect for running in the gym while still embracing season.
Get into the spirit of the season with these snowfall covered sneakers adorned with a blue lagoon colorway that instantly calls to mind cooler temperatures. The synthetic overlay remains all one color adorned with a white Nike Swoosh, while a snowflake print featuring several different icy designs decorates both the heel and forefoot of the sneaker. The entire silhouette is also placed upon a large white sole specially designed to provide cushioning and comfort to the wearer.
The shoe design may not be specifically made to brave the winter elements -- they certainly aren't intended to keep out any slushy snow -- but these snowflake-patterned sneakers are perfect for running in the gym while still embracing season.
Trend Themes
1. Winter-themed Footwear - There is an opportunity for brands to create winter-themed footwear for different sports and activities.
2. Printed Sneakers - There is an opportunity for brands to create printed sneakers for different seasons and occasions.
3. Athletic Fashion - There is an opportunity for brands to cater to consumers who want athletic footwear that also looks fashionable.
Industry Implications
1. Sportswear - Sportswear brands can capitalize on the opportunity to create seasonal and fashionable sports footwear.
2. Athletic Footwear - Athletic footwear brands can create more fashionable options for consumers who want to wear their sneakers for both sports and casual activities.
3. Streetwear Fashion - Streetwear fashion brands can incorporate athletic footwear into their collections to cater to consumers who want both style and comfort.
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