These SmartKicks Offer Connectivity From the Ground Up
Jennifer Paul — April 3, 2014 — Fashion
References: virginmobile & viewthevibe
Virgin Mobile has created these SmartKicks that offer you the ability to keep connected with people. We choose phones the same way we choose our clothing. It has to be functional, fit our personality, lifestyle and ultimately has to have a good fit. Virgin Mobile Canada is launching the SmartKicks, a fully loaded show that promises to keep you connected from head to toe.
Joseph Ottorino, Managing Director of Virgin Mobile, said that "SmartKicks are the ultimate mobile accessory for staying in touch while looking trendy. We're thrilled to offer Canadians the chance to lace-up and try-out this new and innovative mobile accessory."
SmartKicks use kinetic soles and on-board Bluetooth speakers to offer the individual wearing the shoes the ability to stay connected. Virgin Mobile Canada has succeeded in blending fun and fashion with this new creation. These tech-savvy and sleek shoes are among the first in the world to enjoy this mobile accessory.
Joseph Ottorino, Managing Director of Virgin Mobile, said that "SmartKicks are the ultimate mobile accessory for staying in touch while looking trendy. We're thrilled to offer Canadians the chance to lace-up and try-out this new and innovative mobile accessory."
SmartKicks use kinetic soles and on-board Bluetooth speakers to offer the individual wearing the shoes the ability to stay connected. Virgin Mobile Canada has succeeded in blending fun and fashion with this new creation. These tech-savvy and sleek shoes are among the first in the world to enjoy this mobile accessory.
Trend Themes
1. Kinetic Soles - The use of kinetic soles in footwear presents opportunities for disruptive innovation in the wearable technology industry.
2. On-board Bluetooth Speakers - The integration of on-board Bluetooth speakers in shoes opens up possibilities for disruptive innovation in the audio and entertainment industry.
3. Connected Footwear - The emergence of connected footwear offers opportunities for disruptive innovation in the fashion and technology industries.
Industry Implications
1. Wearable Technology - The advancement of tech-connected shoes with features like kinetic soles creates disruptive innovation opportunities in the wearable technology industry.
2. Audio and Entertainment - The integration of on-board Bluetooth speakers in smart shoes presents disruptive innovation opportunities in the audio and entertainment industry.
3. Fashion and Technology - The rise of connected footwear combines fashion and technology, leading to disruptive innovation opportunities in both industries.
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