INU INU's 'Sounds Gay, I'm In' Sweater Celebrates Pride Month
Jana Pijak — June 15, 2017 — Fashion
References: inuinu
INU INU's 'Sounds Gay, I'm In" slogan sweater is available just in time for Pride Month -- the piece features an empowering message, while also aiming to take a stand against discrimination.
Known for its youthful clothes, and accessories, e-retailer INU INU appeals to Millennial consumers who aren't afraid to take risks when it comes to their wardrobe. Never too formal, the label's clothes tell a story while referencing 90s nostalgia and popular culture.
The brand's Sounds Gay, I'm In sweater is available in both black, and white styles with a rainbow text print. In addition to its positive message, this slogan sweater also addresses discrimination by letting wearers reject hate by embracing self-expression, authenticity and personal pride.
Known for its youthful clothes, and accessories, e-retailer INU INU appeals to Millennial consumers who aren't afraid to take risks when it comes to their wardrobe. Never too formal, the label's clothes tell a story while referencing 90s nostalgia and popular culture.
The brand's Sounds Gay, I'm In sweater is available in both black, and white styles with a rainbow text print. In addition to its positive message, this slogan sweater also addresses discrimination by letting wearers reject hate by embracing self-expression, authenticity and personal pride.
Trend Themes
1. Empowering Slogan Apparel - The trend of empowering slogan apparel offers an opportunity for businesses to create clothing that promotes positive messages and takes a stand against discrimination.
2. Millennial Fashion - The trend of Millennial fashion provides an opportunity for brands to cater to young consumers who value self-expression and nostalgia in their clothing choices.
3. Pride Month Merchandise - The trend of pride month merchandise presents an opportunity for businesses to create products that celebrate LGBTQ+ pride and support equality.
Industry Implications
1. Fashion Retail - The fashion retail industry can capitalize on the trend of empowering slogan apparel and Millennial fashion by offering a wide range of clothing options that align with these trends.
2. E-commerce - The e-commerce industry has the opportunity to tap into the trend of pride month merchandise by creating online platforms that exclusively sell LGBTQ+ pride products during Pride Month.
3. Social Activism - The social activism industry can participate in the trend of empowering slogan apparel by partnering with brands to promote positive messages and raise awareness about important causes.
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