The T.U.K Emoji Creepers Make Classic Emoticons Wearable
Malika Renee Butss — November 12, 2015 — Fashion
These slip-on platforms by British apparel brand T.U.K promote kitschy emoji style. Displaying various emoticon expressions and faces, these shoes are equipped to reflect whatever mood the wearer is feeling.
Featuring an allover emoji face print, these shoes are covered in personality. These eccentric shoes are designed with a slip-on silhouette making them easy to pull on and off. The fabric upper is made of vegan-friendly materials which sit atop a chunky EVA platform with a low lightweight sole. These shoes are also comfortable and lightweight to walk in, unlike other heavier platform styles.
While the upper is covered in multiple faces, the bottoms of these slip-on platforms display T.U.K's signature skull and bones logo.
Featuring an allover emoji face print, these shoes are covered in personality. These eccentric shoes are designed with a slip-on silhouette making them easy to pull on and off. The fabric upper is made of vegan-friendly materials which sit atop a chunky EVA platform with a low lightweight sole. These shoes are also comfortable and lightweight to walk in, unlike other heavier platform styles.
While the upper is covered in multiple faces, the bottoms of these slip-on platforms display T.U.K's signature skull and bones logo.
Trend Themes
1. Emoji Fashion - The rise of unique and expressive fashion pieces that incorporate popular emoji symbols offers disruptive innovation opportunities for apparel brands to appeal to younger generations who value self-expression.
2. Printed Footwear - The trend of printed footwear, enabling consumers to don shoes adorned with vibrant imagery and graphic designs, presents lucrative opportunities in the footwear industry for brands looking to tap into youthful markets.
3. Vegan Footwear - The vegan-friendly materials used in the production of these shoes align with the emerging trend of sustainable and environmentally conscious products. Brands who prioritize cruelty-free and eco-friendly footwear have the potential to captivate socially conscious consumers.
Industry Implications
1. Fashion Industry - The fashion industry can capitalize on the trend of emoji fashion, offering consumers creative and expressive pieces such as these emoji slip-on platforms.
2. Footwear Industry - The printed footwear trend presents an opportunity for the footwear industry to create unique products that cater to consumers' desire for bold and unconventional fashion statements.
3. Sustainable Fashion Industry - The production of vegan-friendly footwear promotes the shift towards sustainable fashion and represents an opportunity for brands in the fashion industry to appeal to consumers who prioritize environmentally friendly and cruelty-free products.
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