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Royally Opulent Prams

Clean the Sky - Positive Eco Trends & Breakthroughs

This $7,800 Silver Cross Pram is Fit for a King

— August 24, 2015 — Life-Stages
This lavish Silver Cross pram is a new addition to the famous line of baby vehicles found only at Harrods. It costs a whopping $7,800 and has been made famous since Kate Middleton was seeing pushing little Prince George in his 'Balmoral Bespoke.' Proving that it is truly fit for a king, the prams will only be carrying 50 special babes, each hand-made and part of a limited edition collection.

The body of the Silver Cross pram is polished chrome, while the supple leather hood and apron can be selected in either pink, navy blue, brown or black. The bottom frame has a metallic finish, while the handle is available in white or walnut. Finishing this stunning craftsmanship off, these beauties can be engraved to read the child's name and the limited edition number.
Trend Themes
1. Luxury Baby Products - The high price point of these luxury products presents an opportunity for disruptive innovation in the baby products industry by introducing affordable yet stylish designs for stylish parents.
2. Customization of Baby Products - The ability to engrave the child's name and the limited edition number offers an opportunity for companies to differentiate their products by offering customization options to customers.
3. Limited Edition Collections - The exclusivity of the limited edition collection presents an opportunity for companies to create a sense of urgency and exclusivity around their products, encouraging sales and loyalty.
Industry Implications
1. Baby Products - The high price point of luxury baby products provides an opportunity for innovation in the baby products industry by offering affordable luxury baby products that appeal to stylish parents.
2. Luxury Goods - The demand for luxury baby products presents an opportunity for companies in the luxury goods industry to expand their product lines and cater to a new market segment.
3. Personalized Gift Products - The ability to engrave the child's name and the limited edition number presents an opportunity for companies in the personalized gift products industry to expand into the baby products market and offer customized options to customers.
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