Fortnite's Shark Week Skins Celebrate the Iconic TV Event
Justin Lam — July 24, 2018 — Tech
A new collection of Shark Week skins are set to appear as limited-edition items in the immensely popular vidoe game, Fortnite. These new Shark Week skins include the "Chomp Sr." outfit, "Chomp Jr. pickaxe" and a new emote called "On The Hook." The new items clearly take inspiration from the iconic great white shark, while the emote showcases the player character reeling in a fish and then showing it off with a smile on their face. All of the items are only cosmetic, meaning they will not affect gameplay, just like all the other items in the game.
Each of these items can be purchased using Fortnite's dedicated in-game currency, known as V-Bucks. Much like the other skins used in the game, these Shark Week skins will be used for bragging rights.
These new Shark Week skins are set to celebrate the 30th anniversary of the iconic Discovery Channel event.
Image Credit: Fortnite
Each of these items can be purchased using Fortnite's dedicated in-game currency, known as V-Bucks. Much like the other skins used in the game, these Shark Week skins will be used for bragging rights.
These new Shark Week skins are set to celebrate the 30th anniversary of the iconic Discovery Channel event.
Image Credit: Fortnite
Trend Themes
1. Limited-edition Skins - The popularity of limited-edition gaming skins presents an opportunity for brands to partner with video games and create unique, exclusive items.
2. Cosmetic-only Items - The trend of cosmetic-only items in games opens up avenues for businesses to collaborate with gaming companies and market their brand through virtual merchandise.
3. Celebrity/event Collaborations - Collaborating with popular events or celebrities to create themed skins allows brands to tap into the massive fanbase of both the event or celebrity and the video game.
Industry Implications
1. Gaming - The gaming industry can capitalize on the demand for exclusive skins by partnering with brands and events to create limited-edition virtual items.
2. Entertainment - The entertainment industry, including events like Shark Week, can leverage popular video games to reach a wider audience and engage fans through themed cosmetic items.
3. Marketing/advertising - Brands and advertisers can explore opportunities to collaborate with gaming companies and promote their products or events through branded virtual items and in-game activations.
1.9
Score
Popularity
Activity
Freshness
