The ShadyRays Aviator Collection Provides Premium Protection
Michael Hemsworth — February 12, 2020 — Fashion
References: shadyrays & gearculture
The ShadyRays Aviator collection is a new range of eyewear options for consumers who are looking for a stylish way to protect their eyes from the harmful rays of the sun. Each of the sunglasses offer Ultra Premium Polarized mirror lenses that maintain an ultralight profile with a shatter-resistant functionality to make them suitable for summertime activities. The sunglasses come in a number of color options as well as two sizes and three finishes, while the stainless steel frame will further enhance the rigidity of the eyewear.
The ShadyRays Aviator collection comes backed by a Lifetime Craftsmanship Warranty as well as free replacements if the eyewear is lost or broken to enhance peace of mind for wearers.
The ShadyRays Aviator collection comes backed by a Lifetime Craftsmanship Warranty as well as free replacements if the eyewear is lost or broken to enhance peace of mind for wearers.
Trend Themes
1. Ultra Premium Polarized Mirror Lenses - Opportunity to disrupt the eyewear industry by creating innovative lens technologies that provide superior protection against harmful rays of the sun while maintaining a stylish profile.
2. Shatter-resistant Functionality - Disruptive innovation opportunity in the eyewear industry to develop sunglasses with advanced engineering that offer exceptional durability and protection for summertime activities.
3. Lifetime Craftsmanship Warranty and Free Replacements - Opportunity for disruption in the eyewear market by offering comprehensive warranties and free replacements to enhance consumer trust and loyalty.
Industry Implications
1. Eyewear - Opportunity for disruptive innovation in the traditional eyewear industry by introducing new and advanced features to enhance functionality, durability, and style of sunglasses.
2. Fashion Accessories - Opportunity for innovative disruptions in the fashion accessories industry by creating sport-influenced sunglasses that combine style and utility for consumers seeking trendy yet functional eyewear.
3. Outdoor Recreation - Opportunity to disrupt the outdoor recreation industry by designing sunglasses that offer superior protection against sun rays and durability for various summertime activities.
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