SewnNatural Creates Handmade Bedding for Sleepy Tots
Tiana Reid — August 18, 2010 — Eco
References: etsy & inhabitots
SewnNatural is an eco company that creates beautiful toys, apparel and bedding for toddlers. SewnNatural's organic nap mats would be the perfect addition to any environmentally-conscious preschool or daycare. Made with non-toxic organic cotton and hemp denim, SewnNatural's fold-up mats are also 100 percent sweatshop free.
The mother and daughter duo behind SewnNatural explain that they are committed to "infuse each piece with an ethical, positive impact."
Implications - In a world where eco-consciousness is growing every day, products that were once mass-produced in environmentally unfriendly ways are getting green makeovers. Goods preceded by the words "hand-made," "locally grown," "organic," or "eco" are popularly consumed by the educated masses who are interested in reducing the global carbon footprint one purchase as a time.
The mother and daughter duo behind SewnNatural explain that they are committed to "infuse each piece with an ethical, positive impact."
Implications - In a world where eco-consciousness is growing every day, products that were once mass-produced in environmentally unfriendly ways are getting green makeovers. Goods preceded by the words "hand-made," "locally grown," "organic," or "eco" are popularly consumed by the educated masses who are interested in reducing the global carbon footprint one purchase as a time.
Trend Themes
1. Eco-conscious Products - Businesses could create eco-friendly products to meet increasing demand for environmentally-friendly options in a growing market.
2. Sweatshop-free Manufacturing - Manufacturers could consider sweatshop-free manufacturing to tap into the growing consumer demand for ethical and socially-responsible products.
3. Handmade Products - With the rise of conscious consumerism, handmade products like SewnNatural's organic nap mats could become more popular as consumers seek authentic, one-of-a-kind items.
Industry Implications
1. Eco-friendly Baby Products - The baby product industry could incorporate organic and non-toxic materials like those used in SewnNatural's nap mats to produce eco-friendly baby products.
2. Ethical Toy Industry - The toy industry could consider socially-responsible manufacturing practices to appeal to consumers interested in ethically-sourced toys.
3. Craftsmanship-focused Home Goods - Companies could focus on craftsmanship and sustainability in the production of home goods like bedding to appeal to conscious consumers seeking authentic, eco-friendly items.
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