SerpentSea Mats are Made From Reused Marine Rope
Courtney Scharf — July 5, 2012 — Eco
References: serpentsea & theworldsbestever
Created by owner Sophie Aschauer, these SerpentSea mats are beautifully woven and feature a dynamic use of colors and material.
Aschauer was inspired to make these pieces while on a sailing trip in Nantucket, and went on to use recycled marine rope to create the intricate mats. Gaining much-deserved attention for their eco-friendly angle and subtle but eye-catching use of different textures and hues, this is some seriously whimsical home decor sure to appeal to eclectic homeowners. The distinct weaving styles that Sophie uses are 'Bonnie,' 'Drake' and 'Morgan,' each named after some of the most infamous pirates of the 17th century.
Nautical, gorgeous and subtle enough to work in a variety of decor styles, these mats are sure to be bestsellers, and have a fabulously charming backstory to boot.
Aschauer was inspired to make these pieces while on a sailing trip in Nantucket, and went on to use recycled marine rope to create the intricate mats. Gaining much-deserved attention for their eco-friendly angle and subtle but eye-catching use of different textures and hues, this is some seriously whimsical home decor sure to appeal to eclectic homeowners. The distinct weaving styles that Sophie uses are 'Bonnie,' 'Drake' and 'Morgan,' each named after some of the most infamous pirates of the 17th century.
Nautical, gorgeous and subtle enough to work in a variety of decor styles, these mats are sure to be bestsellers, and have a fabulously charming backstory to boot.
Trend Themes
1. Upcycled Home Decor - Opportunity to create eco-friendly products using recycled materials in the home decor industry.
2. Colorful Woven Mats - Disruptive innovation opportunity to introduce vibrant and textured mats into the textile industry.
3. Nautical-inspired Design - Potential to incorporate nautical themes into various design industries, such as interior design and fashion.
Industry Implications
1. Home Decor - The home decor industry can explore upcycled materials and environmentally friendly products to meet the demand of conscious consumers.
2. Textile - The textile industry can embrace the use of vibrant colors and intricate textures inspired by the upcycled woven mats to create unique and eye-catching products.
3. Design - Design industries, including interior design and fashion, can incorporate elements of nautical-inspired design to create unique and visually appealing products and environments.
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